Senior Manager Marketing and Communications - LH

Luminare Health

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About The Position

At Luminare Health , our employees are the cornerstone of our business and the foundation to our success. We empower employees with curated development plans that foster growth and promote rewarding, fulfilling careers. Join HCSC and be part of a purpose-driven company that will invest in your professional development. Job Summary The Senior Manager, Marketing & Communications is a strategic hands-on leader responsible for developing and executing integrated marketing and communication initiatives that advance organizational goals, strengthen brand presence, and deliver exceptional experiences for our customers and employees. This role oversees multi-channel campaigns, internal and external communications, vendor and partner relationships, and digital platform, including website and intranet governance, with special accountability for LinkedIn strategy, employee experience communications, sales enablement, and go-to market strategies. The Senior Manager Marketing and Communications ensures alignment across all marketing activities, drives engagement, and leverages data-driven insights to optimize performance and provide service excellence. Equal parts strategist and doer, this role partners closely with cross-functional teams to deliver thoughtful, well-executed communications that make complex ideas simple, elevate the brand, and create meaningful connections with the audiences we serve. This role is part of a collaborative, creative, and fun marketing team that values curiosity, momentum, and doing great work together.

Requirements

• Bachelor’s degree in communications, Marketing, Business or related field.
• Minimum 7 years of experience in marketing, brand, and communications leadership roles, with 3+ years managing a design and communications team
• Proven experience leading content development, internal and external communications, and brand initiatives
• Demonstrated success supporting product launches with compelling messages and visual assets
• Exceptional writing, editing, visual, and storytelling skills
• Proficiency with Microsoft Office applications including Adobe Creative Suite, Word, Excel, Access, PowerPoint, and Outlook, and strong computer skills, including experience utilizing social media tools
• Occasional travel to branch offices and/or conferences
• Ability to work and interact smoothly and effectively across multiple marketing channels in a team-oriented environment
• Strong presentation skills to present to internal and external client facing audiences
• Demonstrated experience planning communication, marketing, and brand strategies
• Experience in setting and achieving measurable goals, creating and implementing marketing and communication plans.
• Ability to work independently and make logic-based decisions consistent with divisional objectives and in a timely manner
• Resourceful in the ability to identify and obtain new sources of information
• Exceptional organizational skills
• Adept at handling multiple tasks simultaneously and must be able to meet project timelines and goals
• Must have strong interpersonal skills and can apply in a team setting
• Analytical and creative thinker able to recognize patterns and trends as they develop and understand the strategic impact of those trends on the organization.

Nice To Haves

• Healthcare payer / TPA industry background a plus
• Prior experience providing direct communication support to executive leadership would be desirable

Responsibilities

• Developing and executing integrated marketing and communication initiatives that advance organizational goals
• Strengthening brand presence
• Delivering exceptional experiences for our customers and employees
• Overseeing multi-channel campaigns
• Overseeing internal and external communications
• Overseeing vendor and partner relationships
• Overseeing digital platform, including website and intranet governance
• Accountability for LinkedIn strategy, employee experience communications, sales enablement, and go-to market strategies
• Ensuring alignment across all marketing activities
• Driving engagement
• Leveraging data-driven insights to optimize performance
• Providing service excellence
• Partnering closely with cross-functional teams to deliver thoughtful, well-executed communications that make complex ideas simple, elevate the brand, and create meaningful connections with the audiences we serve.

Benefits

• At Luminare, you will be part of an organization committed to offering meaningful benefits to our employees to support their life outside of work.
• From health and wellness benefits, 401(k) savings plan, pension plan, paid time off, paid parental leave, disability insurance, supplemental life insurance, employee assistance program, paid holidays, tuition reimbursement, plus other incentives, we offer a robust total rewards package for associates.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 1-10 employees