Senior Manager - Global Social Analytics

Avispa Technology•Los Angeles, CA

6d•Onsite

About The Position

A leading digital streaming network seeks a Senior Manager - Global Social Analytics. The successful candidate will play a critical role in driving strategic, data-informed decision-making across the U.S. and global theatrical marketing teams, as well as leading advanced analysis, experimentation, and insight development that shape campaign strategies, creative execution, and media planning across key markets.

Requirements

6+ years of experience in a highly analytical, data-driven environment (e.g., entertainment, digital media, consumer insights, consulting, investment banking) at least 2 years being in media/entertainment or with agency.
A bachelor’s degree in Business, Marketing, Communications, Analytics, Economics, Statistics, or a related field is preferred.
Proven ability to lead, design, and execute analytics and insights projects across U.S. and global markets
Hands-on experience with audience intelligence and social listening tools (e.g., Talkwalker, ListenFirst, Affinio/Audiense, Brandwatch, Sprinklr)
Strong background in campaign effectiveness analysis and performance optimization
Ability to independently identify key questions, lead quantitative analyses, and clearly and concisely present findings to stakeholders
Experience collecting social and search data.
Excellent communication skills, with the ability to synthesize complex information for non-technical audience
Ability to work independently, manage multiple priorities, and drive impact in a fast-paced, matrixed environment
Deep knowledge of the TV, streaming, and social media landscape—including both paid and organic metrics
Passion for storytelling through data, and a desire to influence how entertainment reaches and resonates with global audiences

Nice To Haves

Relevant coursework, certification(s), and/or demonstrated analytical expertise is preferred.
Experience leading market research or consumer insights initiatives, particularly within the theatrical space is preferred.
Hands-on experience with audience intelligence and social listening tools (e.g., Talkwalker, ListenFirst, Affinio/Audiense, Brandwatch, Sprinklr) is preferred.
Advanced expertise with data visualization tools (e.g., Tableau, Looker, Google Data Studio, PowerBI) is preferred.
Strong project management skills and experience overseeing vendor relationships and insight delivery timelines is preferred.

Responsibilities

Lead the development and execution of impactful deliverables with data-driven insights that inform the strategic prioritization, optimization, and performance evaluation of global marketing campaigns—both paid and organic.
Monitor real-time audience reactions across social media, digital platforms, and other feedback channels to identify actionable trends in moviegoing behavior, consumer patterns, and emerging technologies that inform content positioning and media strategy.
Synthesize and present findings from audience insights, campaign performance, and regional box office trends to guide marketing strategy.
Lead and deliver high-impact ad-hoc reporting, analysis, and research projects to shape tactical decisions and long-term planning within the theatrical landscape.