Senior Manager, Genesis Regional Marketing Operations (Southern)

Hyundai Motor Company • Marietta, GA

33d • $114,800 - $164,000 • Onsite

About The Position

The Senior Manager, Genesis Regional Marketing Operations is responsible for overseeing & managing all regional marketing activities within the designated Genesis Region. These oversite activities include, but are not limited to, Tier 2 Retailer Advertising Associations, Retail Digital Marketing, Internet Lead and High Value Actions performance and analysis, Market Support Program (MSP) Initiative & Corporate Social Responsibility (CSR) activities.

Requirements

• Bachelor’s degree required.
• Eight years wholesale related automotive experienced desired with demonstrated abilities in direct dealer contacts.
• Two to three years of supervisory experience desired.
• Budget Management oversite.
• Excellent analytical skills.
• Excellent communication skills.
• Excellent organizational skills.
• Excellent time management skills.
• Strong computer skills - Microsoft Office, Word, Excel, PowerPoint, Access, and Outlook.

Nice To Haves

• Master’s degree is a plus.

Responsibilities

• Managed Genesis Retailer Ad Associations (RMAP) across the region, driving retailer engagement and marketing effectiveness.
• Analyzed lead performance data and implemented strategies to improve retailer and regional lead management results.
• Partnered with National Retail Marketing to align retailer lead-generation and Certified Website programs.
• Oversaw execution of the Genesis Retailer Co-op Program and ensured equitable distribution of co-op funds.
• Supported Retail Digital Strategy Consulting initiatives to enhance retailer digital marketing performance.
• Led regional Corporate Social Responsibility (CSR) efforts, including Genesis Gives and the Genesis Inspiration Foundation.
• Ensured compliance of all Tier 3 retailer advertising with Genesis brand standards and advertising policies.
• Collaborated with National Office teams to develop, implement, and administer Market Support Programs (MSP).
• Processed MSP payments and resolved retailer payment and incentive-related issues.
• Managed departmental budgets and maintained expenses within approved guidelines.
• Planned and executed regional organizational meetings and events.
• Supported Regional General Manager with governance processes, including OCM and PRM activities.
• Served as the primary liaison between Market Managers, dealership personnel, and the National Incentives team.
• Maintained expertise in national and regional incentive programs to support retailer performance.
• Provided team leadership, employee development, and budget oversight as required.

Benefits

• Monthly Hyundai/Genesis vehicle lease allowance (including insurance and maintenance)
• Holiday Pay - the company shuts down with pay between Christmas and New Years.
• Vacation and sick time off
• Healthcare insurance (medical, dental, and vision)
• 401(K) company match
• Additional 401(K) Employer Enhanced Contribution program – eligible after 1 year of employment, in addition to the regular employer matching contribution
• Basic life insurance, short- and long-term disability
• Mental health, wellbeing, and employee assistance program
• Health advocate (coordinate care and services, assistance with claim and billing issues, understanding Hyundai benefits)

What This Job Offers

• Job Type: Full-time
• Career Level: Senior