Senior Manager, Editorial Programming, Wealth Insights

TD•Toronto, ON

1d•CA$115,600 - CA$163,200•Onsite

About The Position

The role sits within the Strategic Editorial Content (SEC) Group, TD Wealth’s in-house news, media and thought leadership organization responsible for: MoneyTalk brought to you by TD (Digital, broadcast, social), Public WPO and WIO thought leadership sites, Branded thought leadership supporting TD Wealth, Online magazine, live broadcasting and television show, and Creative agency for editorial properties. We are seeking an experienced Senior Manager, Editorial Programming, Wealth Insights to lead, oversee and execute the launch of an all new Wealth Insights content portal. This includes content identification, curation, development and publishing for two new thought leadership initiatives: Wealth Planning Office (WPO) and Wealth Investment Office (WIO). These offices provide the "house view" as well as real-time thought leadership from TD Wealth Advice and enables a critical strategy to raise awareness, grow advisor engagement and expand client value. The portal publishes and manages hundreds of pieces of content each year - and acts as a critical source of subject matter intelligence for future applications. The job requires an individual who is: Passionate about building and designing industry-leading thought leadership content, Experienced in building high-profile editorial properties, A strong problem solver who is energized by complex editorial challenges, Deeply interested in the evolution of thought leadership and financial content, An experienced writer, editor, producer and manager of high-stakes thought leadership projects.

Requirements

15+ years of experience in financial media and content
Deep editorial expertise in wealth planning and investment topics, including registered accounts, retirement, portfolio management, tax planning, and how these support Canadians’ overall financial needs
Proven experience standing up full integrated new financial media projects
Working knowledge of wealth planning topics and experience working with complex financial or legal topics
Proficiency with structured content and familiarity with current and emerging publishing trends and platforms, which could include Adobe Creative Cloud and other content publishing solutions (WordPress)
Project management experience in relation to content publishing
Strong understanding of financial news production workflows
Proficiency with Microsoft Office tools

Responsibilities

Editorial owner of public-facing WPO and WIO sites, overseeing the content pipeline and leading the integration of WPO/WIO editorial into SEC advice content
Build and sustain strong partnerships with Advice SMEs, thought leaders, and senior leadership across TD Wealth
Financial partnership with SEC Advice Relationship Managers helping them leverage Advice thought leadership with their clients
Develop and refine content processes to power the WPO/WIO content engine with SME partners, including designing and evolving formats
Strong editorial judgment to advise on partnering with news and “currency” teams, with experience publishing high‑profile content under tight timelines
Accountable for the accurate and timely publication of public-facing thought leadership, SME columns, and insights developed with subject matter experts
Collaborate with editorial, production, creative, and digital SEC teams to launch, iterate, and govern content within defined editorial guardrails
Develop and manage integrated content calendars and schedules in partnership with WPO and WIO offices
Monitor Wealth Management industry news sources for important updates and policy changes that could impact published content
Work with content management tools (WordPress, Sprinklr, etc.) to support the publishing process and ensure content accuracy and appeal in public-facing and internal TD channels
Understand and manage control guardrails in a regulated environment (CIRO, legal, compliance, branding)