Senior Manager, Creator Strategy

Wasserman•Los Angeles, CA

1d•$80 - $90•Hybrid

About The Position

THE·TEAM is a global marketing and talent management company where cultural expertise meets strategic excellence. Our Creator Marketing team pioneers innovative creator partnerships for some of the world's most recognizable brands. We're seeking a Senior Creator Strategist who understands how to unlock consumer insights, connect them with cultural and industry trends, and develop compelling strategies that drive impact in the creator economy. If you're someone who instinctively understands why certain creators capture audiences' attention, can predict emerging cultural movements, and can transform these insights into meaningful brand opportunities—this role is for you. Office Policy –Hybrid – 3 days on site out of our DUMBO office.

Requirements

4-7 years of experience in creator partnerships, digital strategy, or social-led brand strategy.
Deep understanding of creator ecosystems across all major platforms, including TikTok, Instagram, YouTube, and emerging spaces.
Experience strategizing for integrated brand campaigns, with a strong POV on creator marketing best practices.
Proven track record of trend forecasting and cultural analysis that informs strategic recommendations.
Strong analytical skills with the ability to transform platform and creator performance data into actionable insights.
Exceptional writing abilities that adapt across different platforms, voices, and client needs.
Experience collaborating with creative teams to shape and refine campaign direction.
Ability to work independently, proactively identify opportunities and drive innovation.

Nice To Haves

Agency experience is a big plus.
Experience in sports marketing, spirits, or QSR brand partnerships is a plus.

Responsibilities

Develop best-in-class creator strategies that drive cultural impact, brand storytelling, and measurable engagement.
Lead strategic development across multiple channels, ensuring creator partnerships align with broader brand objectives.
Craft compelling pitch decks and presentations that translate cultural insights into brand opportunities.
Turn observations and cultural truths into original and actionable insights.
Lead dynamic brainstorms and ideation sessions to develop innovative creator-led campaigns.
Collaborate closely with creative teams to develop ideas and ensure strategic alignment across all executions.
Identify and forecast emerging trends in social media, pop culture, and the creator economy.
Develop trend reports and cultural insights documents for clients and internal teams.
Provide thought leadership on platform evolution, influencer dynamics, and audience behavior shifts.
Ensure seamless integration of strategy, content, and execution across all digital and social channels.