Senior Manager, Content Marketing- Financial Services

Walker and Dunlop, Inc.•Atlanta, GA

40d•$90,000 - $100,000•Hybrid

About The Position

A seasoned content professional who leads the execution of complex content projects and contributes to content strategy. This person balances hands-on creation with project management and stakeholder engagement.

Requirements

Bachelor's degree in Marketing, Communications, Journalism, or related field.
5+ years in content marketing or editorial roles required, with at least 3 years in financial services highly preferred.
Excellent writing, editorial, organizational, and stakeholder management skills.
Working knowledge of financial services.
Writing Production and Editorial Oversight
Project Management
Compliance Adherence
Audience Targeting
Analytical Thinking
Ability to show ownership of your work, take on challenges and acknowledge growth opportunities, and demonstrate patience when learning new processes
Courtesy, respect, and thoughtfulness in teaming with colleagues and other stakeholders

Nice To Haves

Experience managing contractors or employees preferred

Responsibilities

Content Planning: Maintain and optimize the editorial calendar in line with marketing priorities and market events.
Cross-Functional Collaboration: Partner with subject matter experts in the business lines to create accurate, engaging content.
Project Leadership: Lead the development of multi-format content (e.g., thought leadership pieces, one-pagers, web content, webinars, video scripts).
Thought Leadership: Drive high-level thought leadership campaigns by attending business line meetings and keeping up with the trends for specific business lines.
Brand & Quality Assurance: Review and edit for brand voice and regulatory accuracy.
Performance Analysis: Leverage analytics and performance data to inform future content efforts.
Perform other duties as assigned
Attendance is generally required from 8:30 am - 5:30 pm local time, Tuesday through Thursday, with the option to work remotely on Mondays and Fridays.

Benefits

The opportunity to join one of Fortune Magazine's Great Places to Work winners from 2015-2023
Comprehensive benefit options that have earned Walker & Dunlop the silver level of the 2022 Cigna Healthy Workforce Designation, some of which include:
Up to 83% subsidized medical payroll deductions
Competitive dental and vision benefits
401(k) + match
Pre-tax transit and commuting benefits
A robust health and wellness program - earn cash rewards and gain access to resources that promote health, engagement, and balance
Paid maternity and parental leave, as well as other family paid leave programs
Company-paid life, short and long-term disability insurance
Health Savings Account and Healthcare and Dependent Care Flexible Spending
Career development opportunities
Empowerment and encouragement to give back - volunteer hours and donation matching