Senior Manager, Business Development Strategy- Performance Marketing

PUBLICIS GROUPE•Needham, MA

50d•Hybrid

About The Position

With at least 5 years' experience in a client or partnerships facing digital marketing role, we are looking for someone who can work strategically and independently. Proactive with a data-driven approach, you will be skilled at developing strong relationships with a positive 'can do' demeanor. You will contribute to the development and growth of new business and retention of existing major advertisers. There will be a high dependency on you to find opportunities for improvement to business development processes, collateral, and approach to pitches. You will work closely with business development leadership as well as collaborate with other departments towards achieving those goals. This position will report into the Director, Business Development Strategy.

Requirements

2+ years' experience in Affiliate Marketing.
5+ years of exposure in digital media/client services and responsibility for digital marketing strategy.
A proven track record of successful delivery of business objectives.
Proven record of problem-solving and decision-making skills.
Exceptional organizational skills.
Conflict management and Influencing skills.

Responsibilities

Pitch support & delivery
Strategy - help define the strategy employed in the pitch, based on best practices and the prospects' goals and difficulties.
Gap analysis - qualitatively evaluate the analysis & create a go-to-market strategy to present to the prospect.
Participate at in-person pitches of significance.
Transition the go-to-market strategy to the delivery team in Client Dev.
RFP support
Cultivate and maintain a RFP response library.
Develop content for the RFP library using best practice responses that are up to date.
Coordinate with other departments to ensure on-time delivery with excellence.
Contribute to and/or quarterback the overall response strategy.
Sales intelligence
Create and maintain competitor "battle cards" highlighting CJ's points of differentiation.
Work with Marketing to create competitive marketing and positioning pieces.
Train across the team to enable competitive knowledge sharing.

Benefits

Flexible time off without the hassle of accrual
A generous number of paid holidays
Company-sponsored team-building events
An Employee Referral Program
Annual recognition awards
Hybrid work arrangements for optimal work-life balance
Parental bonding leave
Backup care options for children and elders
An employee discount program
International SOS program for global support
Business Resource Groups, where employees connect over shared interests to cultivate an engaging, inclusive environment