Senior Manager, Advertising Product Communications

NBCUniversal•New York, NY
•Hybrid

About The Position

The Senior Manager, Product Communications will support product communications for NBCUniversal Advertising & Partnerships, shaping how its advertising technology, data, and platform innovations are brought to market. The role works cross-functionally with Product Marketing, Technology, Strategy, and Sales to build a unified product storytelling approach that connects individual capabilities to broader business priorities and industry conversations, reinforcing NBCUniversal’s position as a leader in advertising technology. The position develops communications plans and messaging for product launches, roadmap milestones, partnerships, and innovation announcements. It turns complex capabilities and internal expertise into clear external narratives and materials, including press content, thought leadership, executive communications, and sales enablement. The role also identifies storytelling opportunities from industry trends and builds proof points that demonstrate product impact and differentiation. This is a hybrid position based in New York, requiring work from the office at least four days per week. Domestic and international travel and flexibility to support key events and deadlines are required. The role is eligible for company-sponsored benefits and a salary range of $100,000–$125,000, plus bonus eligibility.

Requirements

  • At least 6 years of experience in product communications, product marketing, corporate communications, or B2B technology storytelling.
  • Ability to translate complex products, platforms, and technical concepts into clear, compelling narratives for diverse audiences.
  • Experience in advertising technology, media platforms, data/measurement, or a related B2B technology environment.
  • Experience developing communications strategies for product launches, roadmap milestones, and go-to-market initiatives.
  • Ability to influence and build credibility across Product, Marketing, Sales, Strategy, and Executive leadership teams.
  • Exceptional writing and storytelling skills across formats, including press, product narratives, and thought leadership.
  • Familiarity with the advertising, media, and ad tech ecosystem, including industry events such as CES, SXSW, Upfront, Cannes Lions, and Advertising Week.
  • Experience working with media, industry analysts, and external influencers covering technology, media, advertising, or related sectors.
  • Strong project management and organizational skills, including the ability to manage multiple priorities and stakeholders simultaneously.
  • Demonstrated interest in integrating emerging technologies, including AI, into communications workflows.
  • Ability to handle confidential information with professionalism and sound judgment.
  • Bachelor’s degree.
  • New York-based, with ability to travel domestically and internationally and flexibility to support key events and deadlines as needed.

Nice To Haves

  • Experience in advertising, media, ad tech, or technology-driven organizations, with a background in product marketing, communications, or go-to-market functions.
  • Familiarity with data, measurement, identity, or audience-based advertising solutions.
  • Experience working in a matrixed organization with strong stakeholder management skills.
  • Strategic thinking and ability to connect technical capabilities, business objectives, and client needs into differentiated market narratives.
  • Passion for the intersection of media, technology, data, and innovation, and NBCUniversal’s role in shaping that convergence.
  • Experience working with senior executives or high-profile spokespeople.
  • Collaborative, hands-on, self-starting approach, with comfort owning workstreams and contributing to a close-knit, cross-functional team.

Responsibilities

  • Support and help lead communications strategy for NBCUniversal Advertising & Partnerships’ advertising technology platforms, data products, and innovation initiatives.
  • Translate complex capabilities into clear, differentiated market narratives.
  • Partner with Product Marketing, Product, Technology, Strategy, and Sales to develop messaging frameworks and stories connected to business priorities, client outcomes, and industry trends.
  • Drive communications plans for product launches, roadmap milestones, partnerships, and innovation announcements across owned, earned, and executive channels.
  • Use product innovation, data, research, and marketplace insights to position NBCUniversal at the intersection of media, technology, and advertising.
  • Monitor competitive, industry, and technology trends and identify storytelling opportunities, including in AI, data, measurement, commerce, and converged media.
  • Develop proof points such as client case studies, adoption stories, business results, and industry examples that demonstrate product impact and differentiation.
  • Develop external content from internal expertise, including press materials, thought leadership, speaking platforms, executive communications, and sales enablement assets.
  • Advise stakeholders across a matrixed organization and ensure alignment, consistency, and accuracy in product messaging.
  • Draft and edit messaging frameworks, press releases, product narratives, case studies, bylines, presentations, and thought leadership content.

Benefits

  • Medical insurance
  • Dental insurance
  • Vision insurance
  • 401(k)
  • Paid leave
  • Tuition reimbursement
  • Other discounts and perks
  • Bonus eligibility
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