Marketing - Campaign Management - P4 - USA

Corpay • Atlanta, GA

10d • Onsite

About The Position

Corpay is seeking a Senior Integrated Campaign Manager to join their Marketing division, specifically within the Corpay Payables line of business in Atlanta, GA. This role is responsible for owning campaign strategy and execution across various lines of business. The position involves building campaign plans in collaboration with product marketing and the Senior Director of Integrated Campaigns, leading execution from concept to launch, and being accountable for the pipeline generated by these programs. The role extends beyond traditional email marketing and sales outbound plays, encompassing orchestration across paid and organic digital channels, partnerships, social media, and web experiences. The successful candidate will analyze performance data and adjust strategies mid-flight to optimize results. This role reports directly to the Senior Director, Integrated Marketing Campaigns and involves regular collaboration with marketing teams.

Requirements

• 7+ years in B2B demand generation or integrated campaign management
• Proven integrated campaign experience across paid digital, organic, social, partnerships, web, email, and events
• A track record of owning pipeline targets and hitting them
• A strategic, data-driven mindset. You read performance signals and act on them mid-campaign, not only after it ends.
• Creativity and curiosity. You bring fresh tactics to reach and engage B2B audiences.
• An AI-forward mindset. You actively use AI tools in your own work and look for ways to help the team move faster and scale.
• Exceptional organization and project management across multiple campaigns, stakeholders, and deadlines
• Strong experience with marketing automation platforms such as Marketo or Salesforce Marketing Cloud. You understand program architecture, not just email builds.
• Strong Salesforce knowledge: Campaigns, member statuses, attribution models, and how marketing data flows to sales
• Experience running ABM with intent data (6sense preferred) alongside broader demand programs
• Experience working with creative, copy, legal, and web teams to bring campaigns to life
• Comfort translating business goals into campaign strategy, and campaign results into business language for executives
• A direct, confident communicator who can hold priorities with senior stakeholders

Responsibilities

• Serve as the primary campaign strategy partner to product marketing and the Senior Director of Integrated Campaigns, turning business and product priorities into integrated campaign plans
• Own the annual and quarterly integrated campaign plan across lines of business, tied to pipeline targets, target account lists, and product priorities
• Build and run multi-channel campaigns across paid and organic digital, partnership marketing, social media, email, events, and web/UI-UX experiences
• Bring creative, out-of-the-box tactics to reach audiences where they are, beyond standard channel playbooks
• Monitor performance in flight and adjust strategy mid-campaign by shifting channels, offers, messaging, or audiences to improve results
• Partner with creative and copywriting teams to brief, develop, and review campaign assets
• Lead QA across the marketing tech stack before launch, including automation, tracking, landing pages, and Salesforce Campaign setup
• Align with the sales deployment team so sales is enabled and ready before each campaign goes live
• Partner with the ABM Campaign Manager and Data Scientist on audience strategy, account prioritization, and orchestrated plays for target accounts
• Work closely with the List Analyst team on audience strategy, ZoomInfo enrichment, and data quality
• Support standards for marketing automation program architecture, campaign taxonomy, and Salesforce Campaign setup so attribution and reporting stay trustworthy
• Identify and apply AI tools and workflows to scale team efficiency across campaign planning, content development, QA, analysis, and reporting
• Own campaign performance reporting: pipeline sourced and influenced, MQL/MQA conversion, velocity, and ROI. Present results and recommendations to marketing and leadership.
• Test and scale: run structured experiments on channels, offers, and messaging, and fold what works into always-on programs

Benefits

• Medical, Dental & Vision benefits available the 1st month after hire
• Automatic enrollment into our 401(k) plan (subject to eligibility requirements)
• Virtual fitness classes offered company-wide
• Robust PTO offerings including major holidays, vacation, sick, personal, & volunteer time
• Employee discounts with major providers (i.e. wireless, gym, car rental, etc.)
• Philanthropic support with both local and national organizations
• Fun culture with company-wide contests and prizes

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed