Senior Insights Analyst - Consumer, Shopper & Market
About The Position
Essity is seeking a Senior Market Research Analyst (Insights Analyst) to lead the analysis and interpretation of market, consumer, and shopper data to drive strategic business decisions. In this role, you will design, execute, and synthesize research across areas such as competitor intelligence, category dynamics, and consumer preferences to deliver actionable insights for assigned brands or categories. This is a hybrid role based in Philadelphia (3 days/week in office). We’re looking for individuals who challenge the status quo, embrace innovation, and thrive in a fast-paced environment. At Essity, we are committed to continuous improvement — of our products, our business, and ourselves.
Requirements
- 3–5 years of experience in market research, either on the client side or within a consulting/agency environment, supporting consumer packaged goods (CPG) businesses
- Strong analytical skills with the ability to synthesize data into meaningful insights and recommendations
- Experience working with syndicated data tools such as Nielsen, Circana, Numerator and/or Kantar
- Solid understanding of quantitative and qualitative market research methodologies
- Ability to manage multiple projects and stakeholders in a fast-paced environment
- Strong communication and storytelling skills with data
Nice To Haves
- Experience managing external vendors or research partners is preferred
Responsibilities
- Analyze market, consumer, shopper, and customer data to identify opportunities, risks, and growth drivers.
- Translate complex data into clear, actionable recommendations to support both strategic and operational decision-making.
- Proactively identify trends and implications for assigned brands or categories.
- Leverage syndicated data sources (e.g., Nielsen, Kantar, Numerator, Circana) to monitor category performance and competitive landscape.
- Conduct ongoing market tracking, including monthly performance reviews and trend analysis.
- Support development of market sizing, forecasting, and category growth projections.
- Support or lead market research studies, selecting appropriate methodologies to meet business objectives.
- Ensure all research aligns with global standards and delivers high-quality, reliable insights.
- Partner with external research agencies and vendors, managing relationships, timelines, and deliverables.
- Develop reports, dashboards, and scorecards to effectively communicate insights to stakeholders.
- Present findings in a compelling and concise manner to influence decision-making.
- Contribute to knowledge-sharing across teams and maintain the market research library.
- Work closely with marketing, sales, and strategy teams to validate plans and ensure decisions are insight-driven.
- Actively contribute to customer, consumer, and shopper-related business decisions.
- Share best practices and contribute to insights communities and projects.
Benefits
- Competitive annual salary range + annual incentive bonus + benefits
- United Healthcare PPO / EyeMed Vision Insurance / Delta Dental Insurance
- Wellness program provided through Rally Healthcare and Dependent Care Flexible Spending Accounts (FSA)
- 401(k) with employer match and annual employer base contribution
- Company paid Basic Life, AD&D, short-term and long-term disability insurance
- Employee Assistance Program
- PTO offering with Paid Holidays
- Voluntary benefits to include: critical illness, hospital indemnity, and accident insurance
- Employee discounts program
- Scholarship program for children of Essity employees.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
