Senior Industrial Designer

WAYB, Inc.•Salt Lake City, UT
•Hybrid

About The Position

WAYB is seeking a Senior Industrial Designer to join their team in Salt Lake City. This role will own the design process from concept to commercialization, contributing to the company's long-term product design vision and leading the execution of new product briefs. The designer will work with developers and design engineers to create innovative, high-quality products with minimal environmental impact. This is an opportunity to be part of a small, nimble innovation lab and influence the company's culture, brand direction, and design language.

Requirements

  • Bachelor’s degree required
  • U.S. citizenship or authorization to work in the U.S. without sponsorship required
  • 7 or more years experience in product design, with additional experience in project management, development, or sourcing
  • Background check required (due to user testing with families)
  • Willingness to work varied hours to comply with international time zones
  • Willingness to travel both domestically and internationally (approximately 10-20% of the time)
  • Experience working and communicating across international teams
  • Located in, or willing to relocate to, the Salt Lake City, Utah area
  • Committed to creative collaboration, clear communication of ideas, and short term implementation of long term brand strategies
  • Design leader, strategic thinker and hands-on maker
  • Passionate about sustainable design, innovation, and new product ideation
  • Comfortable working with both hardgoods and softgoods design, with experience ranging from textile knowledge and patterning to molded or machined part design and 3D CAD modeling
  • You care about ideas and have the patience, fortitude and vision to see them through

Responsibilities

  • Lead industrial design efforts from early concept through commercialization in coordination with the Senior Director of Product.
  • Independently own significant portions of the design process to align on product vision, design direction, and key decisions for WAYB and WAYB controlled brands.
  • Drive creative problem solving, balancing innovative ideas with manufacturable, quality, cost-effective, and timely solutions.
  • Provide clear decision making at every stage of design, balancing aesthetics, features, cost, sustainability, and performance.
  • Interpret and implement product briefs.
  • Analyze user insights, market trends, and competitor landscape to identify new product opportunities.
  • Collaborate closely with engineers, developers, and suppliers to integrate hardgoods and softgoods into high-performing designs.
  • Present new product design theory, points of differentiation, and updates to fit, features, and aesthetic during cross-functional phase gate reviews.
  • Ensure product designs comply with new and current federal, state, and third-party certification regulation requirements.
  • Design products and select materials with a focus on sustainability, performance, and quality, ensuring alignment with WAYB's sustainability initiatives.
  • Create tech pack drawings for new product development handoff.
  • Mentor and manage a small team of designers, providing creative direction, coaching, and performance feedback.
  • Own detailed design development and execution across multiple product lines, creating leverage for product leadership.
  • Drive sketching, CAD development, prototyping, CMF exploration, refinement, sample evaluation, and production-ready design documentation.
  • Serve as a creative force with a positive influence over the future expansion of the WAYB innovation team culture, physical space, and professional influence.
  • Support and actively participate in company and employee initiatives that reinforce and further establish the company’s commitment to people and planet.
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