Senior Graphic Designer - Laneige
About The Position
The Senior Graphic Designer will lead and execute creative work for LANEIGE across the U.S. market, partnering closely with the Senior Art Director. The role takes projects from concept development through final execution and remains hands-on throughout the design process. It supports 360° brand campaigns and activations across digital, social, retail/VMD, events, OOH, print, and video, creating a cohesive brand experience across consumer touchpoints. The designer will develop concepts, translate creative direction into channel-specific work, and balance project leadership with day-to-day design execution. The role also provides guidance and mentorship to designers and freelancers as needed, collaborates with cross-functional teams, and manages multiple priorities in a fast-paced environment. The posted base salary range is $90,000–$100,000 USD.
Requirements
- At least 5 years of professional graphic design experience in an agency, in-house brand, and/or retail environment.
- A strong portfolio demonstrating conceptual thinking and hands-on execution across digital, social, retail/VMD, experiential/event, and print applications.
- Demonstrated experience leading creative projects while remaining actively involved in design and execution.
- Strong understanding of 360° campaign development and translating a core concept across channels and formats.
- Strong typography, layout, composition, image manipulation, retouching, and visual storytelling skills.
- Proficiency in Adobe Creative Cloud, including Photoshop, Illustrator, InDesign, After Effects, and Premiere Pro, as well as Figma.
- Strong working knowledge of motion design and video editing.
- Familiarity with AI-assisted creative tools and workflows, and interest in integrating emerging technology into the creative process.
- Bachelor’s degree in Graphic Design, Fine Arts, Visual Communication, or a related field, or equivalent professional experience.
- Ability to lead projects independently while remaining hands-on, develop cross-channel concepts, and maintain brand consistency.
- Ability to provide clear creative direction and constructive feedback while maintaining ownership of key deliverables.
- Strong presentation, storytelling, communication, collaboration, organizational, and project-management skills.
- Ability to manage multiple priorities and deadlines, with exceptional attention to detail.
- Ability to balance creative ambition with business objectives, timelines, and production realities.
Nice To Haves
- Experience in beauty, fashion, luxury, lifestyle, or consumer brands.
- Experience with retail/VMD and experiential design.
- Experience with 3D rendering, modeling, or visualization tools.
Responsibilities
- Lead and execute creative projects from concept development through final production across campaigns, product launches, digital, social, retail/VMD, events, OOH, print, and video.
- Produce hands-on design work and provide direction and guidance to designers and freelancers as needed.
- Partner with the Senior Art Director to develop creative concepts and translate creative direction into channel-specific executions.
- Develop visual solutions that balance brand storytelling, consumer experience, and business objectives.
- Adapt campaign concepts across channels, formats, and consumer touchpoints while maintaining a cohesive visual system and LANEIGE brand identity.
- Take ownership of assigned projects and make day-to-day decisions to ensure work meets a consistently high standard.
- Collaborate with Marketing, Digital, Social, Retail/VMD, E-commerce, Integrated Communications, and Project Management teams from concept through execution.
- Provide creative direction, feedback, and mentorship to junior designers and external creative partners as needed.
- Present creative concepts and design rationale to Creative leadership and cross-functional partners.
- Manage multiple projects, prioritize effectively, and deliver quality work within tight timelines.
- Partner with Project Management and Creative leadership to identify project needs, anticipate challenges, and support on-time delivery.
- Monitor trends across beauty, fashion, retail, digital, social, design, technology, and AI, and identify opportunities to elevate the brand.
- Contribute to Creative team processes, best practices, and design standards.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
