Senior Global Marketing Manager

Bloomsbury Publishing IncGreenbelt, MD
Hybrid

About The Position

Bloomsbury's Academic Professional division is seeking a Senior Global Conferences Manager to lead the planning, execution, and optimization of our global conference program across Academic & Professional publishing. In this role, you will oversee Bloomsbury’s presence at up to 200 conferences annually, supporting both Books and Bloomsbury Digital Resources. You will drive strategy, ensure operational excellence, and enhance brand visibility, while managing budgets and leading a small international team. This is an exciting opportunity for someone who thrives in a fast-paced environment, enjoys continuous improvement, and wants to play a key role in elevating a global conference program.

Requirements

  • 5–7 years of experience in conference or event management
  • Extensive experience managing conference schedules, and organizing and attending conferences in an academic and/or professional publishing environment
  • Experience managing global conferences and understanding regional differences.
  • An eye for design and brand (no hands-on design experience or skills required)
  • Strategic thinking with operational follow-through
  • Experience budgeting, tracking and maximizing ROI
  • Demonstrable mindset of continuous improvement and solutions-based thinking, in line with business priorities
  • Excellent attention to detail
  • Leading a small team, assigning roles and delegating effectively
  • Liaising with and communicating with a variety of internal stakeholders
  • Training experience
  • Excellent project and time management skills
  • Works effectively across geographic and organizational boundaries
  • Oral and written communication skills
  • Demonstrates ability to use systems and tools (e.g. AI, databases, Work Management System) to enable smarter, more insight-led conference organization and presence.
  • Excel to at least intermediate level
  • Candidates must be located within the DC, MD, VA or NYC region
  • Able to work on a hybrid schedule from either our Greenbelt MD office or NYC office.

Responsibilities

  • Oversee Bloomsbury’s presence at up to 200 conferences annually, supporting both Books and Bloomsbury Digital Resources.
  • Drive strategy, ensure operational excellence, and enhance brand visibility.
  • Manage budgets and lead a small international team.
  • Communicate strategy and schedule to all A&P.
  • Oversight and management of ExhibitDay (conferences database) including assignment of due dates and tasks to stakeholders.
  • Oversee training program for marketers, attendees and other stakeholders to ensure that everyone understands their roles and responsibilities.
  • Provide clear written guidelines to ensure the above.
  • Work with A&P colleagues to keep to deadlines and achieve 100% submission of conference reports.
  • Manage the annual global conferences budget, working with editorial and marketing staff to ensure a smooth budgeting process for all conference expenses (including T&E) which works within budget and supports A&P and company goals.
  • Monthly reporting to senior management on budget, spend and ROI at top line, subject and conference level.
  • Negotiate with conference organizers to reserve exhibit space by required deadlines in order to obtain best possible rates and stand location.
  • Maintain contracts for 3rd party exhibitors like Scholar’s Choice, Library of Social Science and Combined Book Exhibit, liaise with subject marketer on what books to send and arrange shipments.
  • Manage books program advertising, liaising with subject marketer on creation & design through submission.
  • Schedule and lead planning meetings for larger conferences so our presence meets specific goals and objectives.
  • Maximize prominence of Bloomsbury brands in accordance with branding guidelines and ensures consistent branding across all conferences.
  • Work closely with marketing, stand builders and design team to maximize stand design and layout.
  • Oversee the booking of relevant furniture, AV/tech equipment as required, based on the stand type and volume of product.
  • Order conference supplies: signage, table drapes, bookstands, toolkits, etc.
  • Provide support on marketing activities such as receptions, sponsorships and book signings as agreed with internal stakeholders.
  • Ensure editors/meeting attendees are fully briefed on conference details and logistics before attending a conference.
  • Coordinate the ordering, delivery and return shipment of Bloomsbury owned equipment and products in a cost-effective manner, dealing directly with external vendors and conference organizers and completing all related administration tasks and paperwork by required deadlines.
  • Maintain tracking of all conference-related materials shipped to conferences to meet the required deadlines.
  • Accurately maintain information on ExhibitDay to facilitate planning and management of the global conference schedule.
  • Ensure global stakeholders are kept informed on all aspects of the conference execution process including full list of products being sent to the show, out of stock titles and price list production.
  • Provide insight and market intelligence to stay ahead of conference trends.
  • Contribute to projects related to continuous improvements in conference workflows and operations for global conferences.

Benefits

  • Medical insurance
  • Vision insurance
  • Dental insurance
  • 401(k)
  • Paid parental leave
  • Hybrid Work Schedule
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