Senior Field Marketing Coordinator, Midwest

Axis Communications AB•Chicago, IL

About The Position

The Senior Field Marketing Coordinator will manage the Midwest Business Area’s multichannel campaigns end-to-end. Working closely with sales and marketing teams, the role combines data-driven strategy with business acumen to optimize campaign performance, elevate partner engagement, and support Axis Communications’ mission to build a smarter, safer world. The position involves coordinating campaign content, timelines, channels, budgets, and vendors, as well as evaluating results and recommending improvements. Expected travel is 25%.

Requirements

  • Two or more years of experience in integrated marketing, campaign coordination, digital marketing, demand generation, or a related role.
  • Experience coordinating integrated, multichannel marketing campaigns with multiple deliverables, stakeholders, and timelines.
  • Understanding of how digital marketing, content, email, webinars, and other marketing tactics work together to support broader campaign objectives.
  • Experience tracking marketing activity and evaluating campaign performance using data and reporting.
  • Strong project management, organizational, communication, and collaboration skills.
  • Ability to analyze campaign performance and use data to recommend improvements.
  • Familiarity with CRM systems, marketing automation, email marketing platforms, and campaign reporting tools, including Salesforce.
  • Ability to manage multiple projects simultaneously, solve problems independently, and adapt to changing priorities.
  • Strong attention to detail and ability to prioritize work effectively.
  • Collaborative mindset and ability to work effectively with marketing and sales stakeholders.
  • Demonstrated competency in business acumen, strategic thinking, communication, teamwork, accountability, and self-development.
  • Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent relevant experience.

Nice To Haves

  • Experience with Salesforce and familiarity with marketing automation or campaign management platforms.
  • Experience in B2B technology, channel marketing, partner marketing, or account-based marketing.

Responsibilities

  • Execute integrated marketing campaigns that drive awareness, engagement, lead generation, and sales opportunities across priority industries and customer segments.
  • Collaborate with marketing and sales teams to align messaging, audience targeting, and regional business priorities.
  • Manage campaign timelines, deliverables, content, and channel coordination across email, social media, digital advertising, webinars, and other marketing channels.
  • Monitor and analyze campaign performance, including engagement, lead generation, conversion, and marketing-influenced pipeline, and recommend improvements to messaging, audience targeting, channel mix, and execution.
  • Track campaign budgets and coordinate related vendor expenses.
  • Work with the Midwest Field Marketing team on initiatives such as email management and event support.
  • Collaborate with corporate marketing and other field marketing teams to adapt campaign approaches, share insights, and improve consistency across business areas.
  • Maintain current knowledge of marketing tools, campaign practices, and relevant product and industry information through ongoing learning and development.
  • Perform other duties as assigned.
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