Senior Field Marketer, Oracle Health

Oracle•United States,

8d•$79,100 - $166,100•Onsite

About The Position

At Oracle Health, we put humans at the heart of every conversation. Our mission is to create a human-centric healthcare experience powered by unified global data. From patients to providers, payers, and the global population, our objectives are to improve health, reduce costs, and enhance the healthcare experience. We offer secure and reliable healthcare solutions, which connect clinical, operational, and financial data to improve care and advance decision-making around health and well-being. As an Oracle Health Senior Field Marketer, you will be responsible for developing and driving omni-channel marketing campaigns to support customer collaboration and adoption. The Senior Field Marketer will collaborate with the regional sales and business leadership, corporate marketing, and communications teams to plan campaigns and measure demand generation to grow sales pipeline and revenue. This position is on the Oracle Health and Life Sciences Field Marketing Team and will work alongside other field marketers and product teams.

Requirements

At least 8 years of total combined related work experience and completed higher education including:
At least 2 years of field marketing, product management, healthcare information technology (HCIT) consulting and/or other marketing or HCIT solution work experience.
At least 6 years of additional work experience directly related to the duties of the job and/or completed higher education.
Bachelor’s degree in marketing, communications, business administration, healthcare administration or related field of study:
At least one year healthcare marketing experience
At least 1 year experience with market and product strategy
At least 1 year direct to consumer technology or software experience

Responsibilities

Collaborate with key internal stakeholders (including business leaders, sales, and product managers) to develop and execute line of business (LOB) campaign strategies in alignment with sales and revenue objectives.
Develop and manage cross-functional campaign planning, development, execution, and optimization across multiple marketing channels, including communications, events, tradeshows, industry partnerships, online and digital advertising and lead generation.
Create marketing campaign content to drive awareness and promote action throughout the customer buying journey.
Evaluate customer and prospect engagement within marketing campaigns.
Review the performance of marketing campaign, measuring success and reporting on outcomes.
Knowledgeable on the lead flow process to ensure proper follow-up on marketing activities.
Manage budget and spend activity.
Provide onsite execution support for marketing programs and events, as needed.
Participate in regular go-to-market meetings to understand market strategies and performance alongside sales and operations team members.
Be willing to travel 10-20% of the time (a couple of times per quarter, typically)