Senior Field Marketer

Thomson Reuters•Frisco, TX

2d•Hybrid

About The Position

We’re looking for a strategic and results-driven Senior Field Marketer to lead the design and execution of high-impact in-person and virtual marketing programs that drive customer engagement, pipeline acceleration, and deep sales partnership. This role is ideal for a seasoned marketer who brings a point of view, operates with a high degree of autonomy, and is energized by the opportunity to elevate programs that are both excellent in execution and grounded in strategy. This role sits within the Demand Activation - Field Marketing team.

Requirements

5+ years of experience in B2B field marketing, demand generation, or integrated marketing, with a proven track record of leading complex, high-impact programs
Demonstrated experience leading both in-person and virtual programs across multiple segments or markets, from strategy through execution and reporting
Exceptional project management skills with the ability to lead multiple high-priority programs simultaneously, setting timelines, managing dependencies, and holding stakeholders accountable
Proven ability to influence and partner with sales, marketing, and operations leadership, translating business priorities into marketing strategy and execution
Proficiency with CRM, marketing automation, ABM, event management, and reporting tools (e.g., Salesforce, Marketo/Eloqua, Tableau); ability to leverage data to optimize program performance and improve attribution
A customer-first mindset and deep commitment to building differentiated, high-quality experiences that strengthen relationships and drive measurable business outcomes
Confidence operating in a fast-paced, ambiguous environment, with the maturity to navigate competing priorities, drive clarity, and deliver results with a high degree of independence

Responsibilities

Lead end-to-end strategy and execution of in-person and virtual field marketing programs across multiple segments, including event design, logistics, timelines, registration, vendors, and deliverables
Serve as a strategic partner to sales, campaign, and segment teams to design and deliver regional and national programs that accelerate pipeline and deepen customer relationships
Own program operations end-to-end, setting clear expectations with stakeholders, managing budgets with precision, and consistently delivering best-in-class attendee experiences
Drive integrated pre- and post-program strategy in partnership with marketing and sales, ensuring strong promotion, seamless follow-up, and measurable outcomes tied to pipeline
Own performance reporting for field marketing programs, synthesizing data across registration, attendance, lead outcomes, and pipeline impact into actionable insights for leadership
Lead the development and continuous improvement of field marketing processes, playbooks, and best practices — standardizing execution at scale while elevating program quality
Manage and develop relationships with internal and external partners, including event support teams, agencies, vendors, and sales leaders, acting as a subject matter expert and go-to resource
Drive innovation — bring bold, differentiated ideas that elevate the Thomson Reuters brand and set a new standard for field marketing experiences

Benefits

Flexible hybrid working environment (2-3 days a week in the office depending on the role)
Flex My Way policies designed to help manage personal and professional responsibilities
Work from anywhere for up to 8 weeks per year
Continuous learning and skill development opportunities
Grow My Way programming
Skills-first approach to career development
Flexible vacation
Two company-wide Mental Health Days off
Access to the Headspace app
Retirement savings
Tuition reimbursement
Employee incentive programs
Resources for mental, physical, and financial wellbeing
Globally recognized, award-winning reputation for inclusion and belonging, flexibility, work-life balance
Two paid volunteer days off annually
Opportunities to get involved with pro-bono consulting projects and Environmental, Social, and Governance (ESG) initiatives
Market competitive health, dental, vision, disability, and life insurance programs
Competitive 401k plan with company match
Competitive vacation, sick and safe paid time off
Paid holidays (including two company mental health days off)
Parental leave
Sabbatical leave
Optional hospital, accident and sickness insurance paid 100% by the employee
Optional life and AD&D insurance paid 100% by the employee
Flexible Spending and Health Savings Accounts
Fitness reimbursement
Access to Employee Assistance Program
Group Legal Identity Theft Protection benefit paid 100% by employee
Access to 529 Plan
Commuter benefits
Adoption & Surrogacy Assistance
Access to Employee Stock Purchase Plan