Senior Director | Storytelling and Engagement

University of Notre Dame•Notre Dame, IN

About The Position

The University of Notre Dame, a leading Catholic global research university, is seeking an innovative, mission-oriented, and strategic leader for the position of Senior Director of Storytelling and Engagement within the Undergraduate Enrollment team. This role is responsible for architecting the storytelling strategy that connects prospective students to the heart of the University. The successful candidate will be a visionary strategist, an exceptional communicator, an exemplary leader, and a master relationship-builder. They will develop a comprehensive communications strategy that ensures talented, curious, faith-filled, mission-aligned students not only apply to Notre Dame but ultimately choose to matriculate. By leveraging collaborative partnerships across the division and campus, this leader will ensure a seamless and persuasive journey from initial interest to enrollment.

Requirements

Bachelor’s degree
5+ years of experience in higher education or a similar industry

Nice To Haves

Exceptional communication (written and oral), presentation, and interpersonal skills, with the ability to effectively influence and inspire multiple stakeholders.
Excellent analytical, problem-solving, and critical-thinking skills, with proven experience in developing and implementing data-driven strategies that have resulted in measurable improvements.
A strong understanding of enrollment management principles and practices within a highly selective university environment.
Experience leading teams in a fast-paced, mission-driven organization.
Translatable storytelling and/or marketing experience in higher education

Responsibilities

Provide supervision and strategic guidance to the Director of Marketing and Communications.
Architect, lead, and continually optimize a sophisticated, data-informed multi-channel communications strategy that compellingly articulates the unique value proposition of a Notre Dame education throughout the entire recruitment lifecycle.
Partner closely with the Assistant Vice President for Undergraduate Admissions, the Executive Director for Enrollment Management, and the Sr. Director of Recruitment, Strategic Partnerships, and Scholarship Programs to align all engagement strategies.
Develop and coordinate a comprehensive strategic vision for the enrollment yield cycle, ensuring that admitted students who align with the University’s mission choose to enroll.
Proactively identify, evaluate, and source prospective external vendors and partners to enhance recruitment and engagement initiatives. Manage ongoing vendor relationships and project deliverables to ensure high performance and alignment with divisional priorities.
Stay abreast of best practices and emerging trends in higher education marketing, student engagement, and recruitment and yield technology to ensure Notre Dame remains a leader in the field.