Senior Director, Sales B2B North America

Mistplay•Montreal, QC

2d•Hybrid

About The Position

Mistplay is the category creator and leader in the 'play-and-earn' mobile loyalty space, built to reward gamers for playing. LoyaltyPlay is our B2B monetization platform, a powerful Gaming Reward Hub designed for mobile app Publishers. We partner with app owners (e.g., utility, commerce, or entertainment apps) to help them unlock a new, consistent revenue stream and boost user engagement. By integrating LoyaltyPlay, publishers can offer their users rewards (in-app currency) for installing and playing mobile games from our vast advertiser network. This creates a deep engagement loop and a powerful monetization channel for the publisher. This is a high-impact role selling a differentiated, performance-based monetization solution to a global mobile app audience. Mistplay is looking for a seasoned North American sales leader to provide hands-on leadership for our growing, distributed team. This is a pivotal "player-coach" role designed for a leader who excels at operational excellence, performance management, and high-level deal strategy. We aren't looking for a traditional executive to sit behind a dashboard; we need a practitioner who can credibly coach senior sellers, dive into complex enterprise negotiations, and instill a culture of accountability and consistent execution across the region.

Requirements

10–15 years of experience in enterprise B2B sales, with a significant portion dedicated to managing high-performing, senior-level reps.
Proven ability to coach senior sellers and dive into complex enterprise negotiations.
Strong commercial judgment and understanding of how to build incentive plans and sales workflows.
Experience leading distributed teams across various time zones and maintaining team culture and performance from afar.
Experience managing "full-cycle" motions, including both net-new acquisition and existing account expansion.
Proven ability to work effectively with C-suite stakeholders at Fortune 500-level organizations.

Nice To Haves

Background in Gaming, AdTech, or high-growth SaaS partnerships.

Responsibilities

Lead & Coach: Manage a distributed team of experienced Account Executives, providing the prioritization and day-to-day support they need to win.
Deal Strategy: Act as the "executive sponsor" on major enterprise deals, joining high-value meetings to provide strategic weight and help navigate complex procurement and legal cycles.
Operational Rigor: Partner with leadership to design realistic goals and commission plans that drive the right behaviors.
Performance Management: Maintain deep visibility into the North American pipeline, identifying bottlenecks and providing thoughtful coaching to help reps over-perform.
Cross-Functional Collaboration: Serve as the bridge between Sales, Customer Success, and Operations to ensure our "win" in the market is supported by a seamless internal experience.
Process Architecture: Create structure and consistency across the sales motion without adding "bureaucracy for bureaucracy's sake."