Senior Director, Product Management
About The Position
Yext is seeking a Senior Director of Product Management to own product strategy, execution, and commercial growth across its Consumer Experience (CX) portfolio: Reviews, Social, Email, SMS, Campaigns, and Compliance/Supervision. The role will unify these channel products into an AI-orchestrated execution engine that connects brands’ verified facts and marketing messages across consumer touchpoints, with customer feedback informing future communications. The successful candidate will build a unified campaigns layer that coordinates execution across Email, SMS, Social, and Reviews, supported by shared compliance rules and audience infrastructure. They will also develop a feedback loop that turns consumer signals—including reviews, survey responses, and social replies—into structured Knowledge Graph data that can improve outbound messaging. Success includes growing cross-sell and Net Revenue Retention by transforming channel point solutions into a cohesive platform. This is a leadership role for a decisive, high-conviction product strategist who can set portfolio direction, make independent decisions, protect scalable architecture and user experience, and collaborate rigorously with technical and commercial leaders. The role also leads and coaches an existing Product Management team, builds its capabilities, and makes AI-native practices such as prototyping and validating working models a default part of product work.
Requirements
- Experience managing and scaling multi-product B2B portfolios; MarTech, CRM, Customer Engagement, or Enterprise Data platform experience is preferred.
- Understanding of relational data, APIs, and modern AI/LLM retrieval layers, with the ability to design products that scale.
- Experience shipping AI features into real workflows and designing for situations where models may be wrong.
- Experience managing Product Managers, developing their craft, and fostering speed, customer discovery, and rapid prototyping.
- Understanding of packaging, pricing dynamics, and unit economics, and the ability to assess product adoption through enterprise retention and expansion.
- Ability to establish and execute a portfolio vision aligned with company and product direction.
- Ability to make independent decisions, own outcomes, and prioritize scalable platform architecture and user experience.
- Ability to collaborate with technical and commercial leaders and revise opinions in response to evidence.
Nice To Haves
- Experience in MarTech, CRM, Customer Engagement, or Enterprise Data platforms.
Responsibilities
- Own product strategy, execution, and commercial growth for the Consumer Experience portfolio, including Reviews, Social, Email, SMS, Campaigns, and Compliance/Supervision.
- Transform siloed channel products into a unified platform for coordinated campaign execution across Email, SMS, Social, and Reviews.
- Build the Campaigns layer, supported by shared compliance rules and a single audience infrastructure.
- Develop a consumer feedback loop that converts reviews, survey responses, and social replies into structured Knowledge Graph data to improve outbound messaging.
- Drive cross-sell and Net Revenue Retention by turning channel point solutions into a cohesive platform.
- Lead and coach an existing team of Product Managers and grow the product management bench.
- Establish AI-native product practices, including prototyping and validating working models without waiting on a designer.
- Set and execute a portfolio vision aligned with company and product direction, including investment in shared infrastructure where appropriate.
- Make decisions to fix workflows, sunset features, resolve team disagreements, and own portfolio outcomes.
- Evaluate one-off feature requests in favor of long-term platform scalability and a cohesive user experience.
- Partner with technical and commercial leadership to debate architecture and strategy, and adapt decisions based on evidence and changing constraints.
Benefits
- Medical benefits
- Dental benefits
- Vision benefits
- Life insurance
- Short-term disability insurance
- Long-term disability insurance
- 401(k) retirement plan
- Vacation leave
- Sick leave
- Variable pay programs may be available based on performance relative to goals and targets
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What This Job Offers
Job Type
Full-time
Career Level
Director
Education Level
No Education Listed
