Senior Director, Product Design

Fanatics Collectibles•Seattle, WA

4h•Onsite

About The Position

Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores. Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally. Fanatics TCG is a new trading card game business and the newest member of the Fanatics Collectibles family. We are here to build the best TCG studio and games in the world. If you have passion, and skill, and if you believe trading card games represent the very best of what games have to offer, please reach out to us. The Senior Director of Product Design is a senior creative contributor responsible for shaping the product design vision for TCG titles within the Fanatics portfolio. This role drives the creative strategy for how our games come to life as physical and digital products—defining what excellence looks like and raising the bar for everything we ship. You’ll work hands-on across key titles, leading product design efforts from early concept through production across cards, packaging, supplementary products, and collector experiences. You’ll partner closely with game design, art, brand, and product management to translate creative ambition into market-ready executions. As the studio grows, you’ll also serve as a creative mentor—helping develop talent and establish the standards and processes that shape how our team works. This is a role for someone who has shipped world-class products in TCGs, collectibles, or adjacent categories—and who is ready to help build something new from the ground up. You bring a strong creative point of view, the senior judgment to operate independently, and the strategic instinct to connect design decisions to business outcomes.

Requirements

12+ years of professional experience in product design, creative direction, or a related discipline, with meaningful time spent in TCGs, collectibles, tabletop gaming, or adjacent categories
Proven track record of shipping successful physical and/or digital products at scale
Deep firsthand knowledge of trading card games as a player, collector, or industry professional
Experience operating in early-stage or high-growth environments—comfortable working without established infrastructure
A portfolio or body of work that demonstrates strategic thinking, creative range, and a commitment to craft

Nice To Haves

Strong creative vision with the ability to set direction, define standards, and maintain quality across multiple concurrent projects
Strategic thinker who connects design decisions to player experience, collector psychology, and commercial outcomes
A natural mentor—generous with knowledge, feedback, and creative development
Highly collaborative, with the ability to influence and align cross-functional partners including game design, art, engineering, and product management
Comfort with ambiguity and early-stage environments—you can build the plane while flying it without losing creative standards
Clear and compelling communicator—equally effective presenting to executives, giving creative feedback, and working through design problems with peers
Deep personal passion for TCGs, collectibles, or adjacent gaming and fan culture categories
Strong instincts for what makes a product feel premium, collectible, and worth talking about

Responsibilities

Drive the product design vision and creative standards for assigned TCG titles, ensuring a best-in-class player and collector experience
Lead product design efforts from initial concept through production—across cards, packaging, premium products, and collector experiences
Partner with game design to ensure product expressions reinforce and elevate core gameplay and metagame systems
Collaborate with art direction and brand to develop and evolve visual identity systems for titles in development
Work with product management and commercial teams to align product design decisions with market positioning, pricing strategy, and revenue goals
Help establish and refine the studio’s product design process, including prototyping workflows, review cadences, and quality gates
Mentor and develop junior designers and cross-functional collaborators, raising creative capability across the studio
Identify and evaluate emerging trends in collectibles, gaming, and adjacent fan culture to inform product direction and innovation
Present creative strategies and product design rationale to senior leadership, building alignment across the organization
Champion a culture of creative excellence, rapid experimentation, and player-first thinking