Senior Director of Product Management, Video Games

2K•Los Angeles, CA

10h•Hybrid

About The Position

We are hiring a Sr. Director of Product & Analytics to help shape and steward the product direction for a new IP franchise at 2K. This role plays a central part in sharpening our understanding of the target player, strengthening our value proposition, and ensuring our product strategy reflects real player and market signal. This leader will bring together product management and analytics into a cohesive way of working. That includes shaping product strategy, defining how we measure success, guiding prioritization, informing engagement and monetization approaches, and ensuring our roadmap is grounded in evidence and aligned with broader franchise objectives. Success in this role requires integrated thinking, influence, and alignment. You will partner closely with Studio leadership in Design, Creative, Engineering, and Production, as well as Publishing teams in Research & Insights, Commercial, Marketing, and Operations. The expectation is to deliver a cohesive product perspective that connects player experience, market positioning, and business outcomes. Through clear reasoning, structured tradeoffs, and evidence-based recommendations, you will help build shared understanding and make the right path forward clear. Product and Analytics are intentionally combined in this phase. You will lead Product Management and a Director of Analytics, embedding insight generation directly into product planning and decision-making. You will also help establish the foundations and operating model that allow Analytics to evolve into a standalone growth function as the franchise matures.

Requirements

Strong product judgment in ambiguous, early-stage environments. You can frame the right questions, identify the critical variables, and help teams focus on what matters most
Experience shaping F2P and/or live-service products, including engagement systems, progression, economies, and lifecycle strategy. You understand how player value and commercial durability reinforce each other
Comfort balancing intuition and evidence. You use data to sharpen thinking, not to defer decisions, and you can make calls when signal is directional rather than perfect
Collaborative leadership style. You build trust, elevate the quality of discussion, and help teams reach better outcomes through structured reasoning and shared context
Ability to draw out the best ideas in others. You create space for strong perspectives, challenge assumptions constructively, and synthesize inputs into clear, forward-moving direction
Clear, structured communicator who can distill complexity into aligned recommendations for cross-functional leaders and executives
Proven track record building and developing high-performing product and analytics teams. You set a high bar, invest in talent, and grow leaders who can think strategically and operate independently

Nice To Haves

Experience in PvP shooters
Experience building an experimentation culture from early development through live service
Experience scaling analytics into a standalone growth or performance function
Experience contributing to the launch and long-term operation of a live F2P franchise

Responsibilities

Shape and evolve the product strategy: Partner with Studio and Publishing leadership to refine the product vision, target player definition, and differentiated value proposition
Help frame the key product bets across core gameplay, progression, economy, and long-term engagement systems
Translate strategic direction into structured product plans with clear hypotheses, measures of success, and explicit tradeoffs
Provide roadmap clarity and prioritization: Connect player signal, market context, development realities, and commercial considerations into aligned roadmap recommendations
Make tradeoffs visible, including expected impact, risk, and opportunity cost
Maintain transparent documentation of major decisions, assumptions, and confidence levels
Partner on user testing and insight application: Work closely with Research & Insights and Studio to define key learning questions, user testing priorities, and success criteria
Ensure we are asking the right questions at the right moments in development
Translate research findings and qualitative feedback into clear product implications and concrete adjustments to the roadmap
Integrate analytics into product thinking
Partner with the Director of Analytics and Studio to define instrumentation strategy aligned to product hypotheses and decision needs
Establish measurement frameworks that connect player behavior to strategic questions across engagement, retention, and monetization
Ensure readouts consistently drive alignment on what we learned, what it means, and what changes as a result.
Strengthen cross-functional integration: Work closely with Marketing on positioning, player targeting, and persona alignment to ensure product and go-to-market thinking remain connected
Collaborate with Commercial and other Publishing leaders to align product systems with long-term franchise and revenue strategy
Support teams in arriving at integrated decisions that reflect both player experience and business objectives
Lead and develop the team: Lead and mentor Product Managers and Director of Analytics
Set a high bar for product craft, structured reasoning, and cross-functional partnership.
Develop leaders who can frame complex problems, influence peers, and operate effectively across Studio and Publishing
Build for scale
Design an operating model that enables Analytics to mature into a standalone growth function over time:
Design an operating model that enables Analytics to mature into a standalone growth function over time
Ensure the organization is prepared for the shift from early validation to launch optimization