Senior Director of Offerings (Product Marketing & Services GTM)

Wizeline•New York City, NY

About The Position

We are: Wizeline, a global AI-native technology solutions provider, develops cutting-edge, AI-powered digital products and platforms. We partner with clients to leverage data and AI, accelerating market entry and driving business transformation. As a global community of innovators, we foster a culture of growth, collaboration, and impact. With the right people and the right ideas, there’s no limit to what we can achieve Are you a fit? Sounds awesome, right? Now, let’s make sure you’re a good fit for the role: Key Responsibilities Offerings & Portfolio Strategy Own the definition, evolution, and lifecycle of Wizeline’s service offerings and IP. Translate market demand, client needs, and delivery capabilities into differentiated offerings. Partner with Delivery, Engineering, and Operations on new solution development. Product Marketing & Messaging Own messaging frameworks, value propositions, and positioning. Create compelling narratives that translate complex technical value into clear business outcomes. Lead flagship market-facing thought leadership. Sales Enablement Train sales teams on offerings, positioning, and competitive differentiation. Partner directly with CSO, sales leaders, and account teams in active pursuits. Support deal shaping and solution positioning in strategic client conversations. Collateral & GTM Asset Leadership - Lead the creation of: Pitch decks. One-pagers. Brochures. Case studies. POV documents. Website services content. Partner with Design and Brand to ensure visual excellence and narrative clarity. Analyst Relations. Serve as a primary interface with Gartner, Forrester, IDC, and other analyst firms. Lead Wave and Market Guide submissions. Shape external market perception of Wizeline’s capabilities. AI, Automation & Marketing Innovation Drive the use of AI and automation across marketing operations. Define workflows that improve content velocity, enablement scale, and GTM efficiency. Stay hands-on with modern AI tools and platforms. Team Leadership Lead product marketers, content writers, designers (direct or matrixed), and contractors. Set clear vision, quality standards, and delivery accountability. Operate as both player and coach.

Requirements

AI Tooling Proficiency : Leverage one or more AI tools to optimize and augment day-to-day work, including drafting, analysis, research, or process automation.
Provide recommendations on effective AI use and identify opportunities to streamline workflows.
12+ years experience in product marketing, offerings, solutions marketing, or services GTM leadership.
Experience in global IT services, digital transformation, or software engineering services.
Proven success shaping service portfolios and GTM strategy.
Direct experience training sales teams and supporting revenue teams.
Analyst relations experience required.
Strong fluency with AI tools, automation platforms, and modern marketing technology.
Exceptional communication and executive presence.
Leadership Profile Builder mentality with high personal ownership.
Strong strategic thinking and execution discipline.
High narrative, storytelling, and design standards.
Comfortable operating in ambiguous, fast-moving environments.
Deep cross-functional influence.

Responsibilities

Offerings & Portfolio Strategy Own the definition, evolution, and lifecycle of Wizeline’s service offerings and IP.
Translate market demand, client needs, and delivery capabilities into differentiated offerings.
Partner with Delivery, Engineering, and Operations on new solution development.
Product Marketing & Messaging Own messaging frameworks, value propositions, and positioning.
Create compelling narratives that translate complex technical value into clear business outcomes.
Lead flagship market-facing thought leadership.
Sales Enablement Train sales teams on offerings, positioning, and competitive differentiation.
Partner directly with CSO, sales leaders, and account teams in active pursuits.
Support deal shaping and solution positioning in strategic client conversations.
Collateral & GTM Asset Leadership - Lead the creation of: Pitch decks. One-pagers. Brochures. Case studies. POV documents. Website services content.
Partner with Design and Brand to ensure visual excellence and narrative clarity.
Analyst Relations. Serve as a primary interface with Gartner, Forrester, IDC, and other analyst firms.
Lead Wave and Market Guide submissions.
Shape external market perception of Wizeline’s capabilities.
AI, Automation & Marketing Innovation Drive the use of AI and automation across marketing operations.
Define workflows that improve content velocity, enablement scale, and GTM efficiency.
Stay hands-on with modern AI tools and platforms.
Team Leadership Lead product marketers, content writers, designers (direct or matrixed), and contractors.
Set clear vision, quality standards, and delivery accountability.
Operate as both player and coach.