Senior Director, Marketing - United States

cyberu
•$200,000 - $320,000•Remote

About The Position

The Senior Director of North America Marketing translates Cornerstone OnDemand’s global go-to-market strategy into focused North America priorities and programs. The role represents regional needs in global planning and optimizes execution across market segments to support new business growth, customer engagement, and revenue. The position leads an eight-person North America Field Marketing team and influences partners across Revenue Marketing and Corporate Marketing to deliver an integrated regional plan. It collaborates with Sales, Business Development, Solutions Consulting, Alliances, Customer Success, Product, and the global marketing community to strengthen Cornerstone’s visibility among C-suite executives and senior business leaders across North America. The role oversees regional campaign activation, performance measurement, budget allocation, and agency and vendor relationships. It also represents Cornerstone at industry events, conferences, and partner forums. The position is remote in the United States. The base salary range is $200,000–$320,000 USD; compensation may also include bonuses, awards, equity, and benefits.

Requirements

  • 12+ years of progressive B2B marketing experience.
  • At least 6 years leading high-performing teams regionally or globally in innovative, fast-paced environments.
  • Significant B2B SaaS marketing experience across multiple market segments.
  • Demonstrated success translating global priorities into regional plans that drive measurable pipeline and revenue growth.
  • Strategic and analytical ability to connect data, insights, and creativity to shape and prioritize go-to-market plans.
  • Experience leading diverse, distributed teams with a collaborative, growth-oriented style.
  • Track record of cross-functional leadership and influence, aligning Sales, Marketing, Customer Success, and Product around shared goals.
  • Deep familiarity with marketing technology stacks, including CRM, marketing automation, analytics, and digital and social tools.
  • Strong business acumen, with focus on efficiency, innovation, and continuous improvement.
  • Exceptional communication skills, including articulating complex ideas, inspiring teams, and influencing stakeholders at all levels.
  • Experience operating in dynamic, multinational organizations and cultural savvy in engaging diverse customer and partner audiences.

Nice To Haves

  • HCM or related technology experience is strongly preferred.

Responsibilities

  • Translate global go-to-market strategy into data-informed North America priorities and programs that accelerate demand generation, pipeline growth, customer acquisition, and expansion.
  • Coach, empower, and develop the North America Field Marketing team, fostering impact, creativity, and growth.
  • Align Field Marketing, Revenue Marketing, Corporate Marketing, Sales, Business Development, Alliances, and Customer Success around integrated go-to-market execution.
  • Direct regional activation of multichannel integrated campaigns, adapting programs to local market dynamics and encouraging experimentation.
  • Set regional KPIs, track performance, and use analytics to continually optimize for ROI.
  • Oversee North America Field Marketing budget allocation and agency and vendor relationships to deliver efficient, high-impact programs.
  • Represent Cornerstone OnDemand at industry events, conferences, and partner forums, amplifying its brand and values.

Benefits

  • Competitive compensation
  • Equity
  • Comprehensive benefits
  • Annual bonuses and short- or program-specific awards may be included, depending on the role.
  • Opportunities for growth, mentorship, and personal impact
  • Work flexibility: remote, office, or hybrid
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