Senior Director Marketing Data Science

sephora.comSan Francisco, CA
Hybrid

About The Position

As Senior Director, Marketing Data Science, you’ll be responsible for building and evolving a strong foundation of data, data models, insights, and innovation to power Sephora’s CRM and personalization strategy. The work you do will impact beauty, as you enable data‑driven decisioning, advanced analytics, and machine learning capabilities that drive long‑term client lifetime value and engagement. You’ll manage and lead a high‑performing data science team that’s united in beauty, supported by those who are equally passionate about personalization, marketing technology, and client‑centric growth.

Requirements

  • 12+ years of experience in marketing data science, analytics, or data architecture leadership roles
  • Deep expertise in statistical modeling, predictive analytics, forecasting, and optimization techniques
  • Demonstrated experience building and scaling machine learning models for CRM and personalization use cases
  • Strong background in lifecycle marketing analytics, segmentation, and client lifetime value modeling
  • Proven ability to lead, inspire, and develop diverse, high‑performing teams
  • Experience influencing and collaborating with senior leaders and cross‑functional partners
  • Excellent written, verbal, and interpersonal communication skills with strong storytelling ability
  • Ability to operate effectively in fast‑paced, ambiguous, and evolving environments
  • Bachelor’s degree in Computer Science, Engineering, Analytics, or a related field
  • High level of initiative, adaptability, and problem‑solving mindset
  • Passion for innovation, experimentation, and building scalable data solutions

Responsibilities

  • Establish Marketing Data Science as a strategic asset that powers CRM, personalization, and marketing decisioning
  • Lead the development of advanced predictive models including CLV, propensity, churn, and 1:1 client targeting
  • Partner closely with Technology and Machine Learning teams to build best‑in‑class decisioning and data science capabilities
  • Lead a team of 14 (4 direct reports, 10 indirect reports)
  • Own the machine learning roadmap to ensure scalability, operational excellence, and long‑term business value
  • Drive a culture of experimentation through A/B testing and iterative optimization to translate insights into action
  • Lead data foundation and governance efforts for Marketing, ensuring quality, transformation, and enterprise alignment
  • Serve as the center of excellence for Marketing data and analytics needs across the organization
  • Guide innovative CRM and personalization analytics to measure performance and effectiveness
  • Deliver advanced insights that inform client engagement strategy and long‑term growth initiatives
  • Act as a strategic thought partner to senior leaders with broad visibility and enterprise impact
  • Hire, lead, coach, and develop a high‑performing Marketing Data Science team
  • Influence cross‑functional partners through strong storytelling, data fluency, and collaboration
  • Champion data‑driven decision‑making and client‑centric thinking across Sephora

Benefits

  • The annual base salary range for this position is $271,530.00 - $301,700.00
  • Individuals employed in this position may also be eligible to earn bonuses.
  • Caring Community. You’ll collaborate with teammates who are equally passionate about innovating and driving the industry forward – together, united in beauty.
  • Fulfilling Path. Your career transformation starts here, with opportunities that will challenge, stretch and develop your skills.
  • Meaningful Work. As you make an impact on beauty, you’ll feel and see the positive change (consumer, industry, and social) that your individual voice is a part of.
  • Health. Choose a healthcare plan to fit you and your family’s needs with medical, dental, and vision coverage.
  • Sephora also fully covers our employees’ disability and life insurance.
  • Wealth. We offer a competitive 401k with 4% match as well as FSA and HSA programs.
  • We also offer a Student Debt Retirement plan, where your student loan payments qualify to earn the 401k match from Sephora.
  • Balance. You’ll be empowered to find the perfect blend of work/life balance that actually works for you with PTO, flexibility, protected leave, and more.
  • Growth. Career growth is built into every role, with access to training, development, and tuition reimbursement.
  • Perks. Think you’ve tried it all? Enjoy a 30% discount on all merchandise/services, opportunities for free product or “gratis,” and flash sale discounts on LVMH brand products.
  • Support. Join a team that truly cares – with free mental health and financial coaching resources with 24/7 access to Modern Health and Financial Finesse.
  • Plus, volunteer and donation matching.
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