Senior Director, Growth Marketing

KlaviyoSan Francisco, CA

About The Position

At Klaviyo, we value the unique backgrounds, experiences and perspectives each Klaviyo (we call ourselves Klaviyos) brings to our workplace each and every day. We believe everyone deserves a fair shot at success and appreciate the experiences each person brings beyond the traditional job requirements. If you’re a close but not exact match with the description, we hope you’ll still consider applying. Want to learn more about life at Klaviyo? Visit klaviyo.com/careers to see how we empower creators to own their own destiny. Klaviyo’s growth engine is working — and we’re looking for the person who makes it unstoppable. The Senior Director, Growth Marketing is a rare seat — one where you have the scope to shape how a category-defining company acquires customers at scale, the resources to act on your convictions, and the cross-functional relationships to move fast. You’ll work in close partnership with product, campaigns, and digital to turn Klaviyo’s momentum into compounding growth. This isn’t a channel management role. It’s a growth leadership role — for someone who sees the whole board, builds the plan, and drives the experiments that change the trajectory. If you’re energized by owning a number, building a team, and leaving your mark on how a great product grows, this is the job.

Requirements

  • 15+ years in growth, demand generation, or performance marketing, with at least 5 years leading senior, cross-functional teams.
  • You’ve owned a growth number — not just contributed to one. You’ve had the target, felt the weight of it, and built the team and plan to hit it.
  • Deep SaaS background, ideally in a PLG or hybrid environment — you understand how self-serve acquisition works and how marketing connects to ARR, not just pipeline.
  • Fluent across the channel mix — paid media, SEO/AEO, lifecycle, web — without needing to run any of them. You know enough to push, enough to challenge, and enough to know when something’s off.
  • Naturally collaborative and skilled at leading through influence — you thrive in matrixed environments where earning trust is how you get things done.
  • Strong command of funnel analytics, attribution, and growth modeling — you run toward the data, not away from it.
  • Already experimenting with AI in your work and excited about what’s coming — not waiting to be told it’s important.
  • Exceptional at building operating rhythm — the cadences, reviews, and feedback loops that keep a growth team moving with speed and coherence.
  • Someone who builds teams people want to be on.

Responsibilities

  • Own sign-up volume, new logo acquisition, and Growth ARR — and build the strategy, team, and operating rhythm to hit them consistently.
  • Build an experimentation engine — a continuous test-and-learn cadence that turns Klaviyo’s scale into a structural advantage.
  • Identify and build new sources of demand — partnerships, integrations, emerging platforms, and distribution channels that meet buyers where they already are and expand Klaviyo’s reach beyond owned channels.
  • Lead Klaviyo’s growth team as an AI-first organization — actively building AI-powered workflows, running experiments with emerging tools, and raising the bar for what’s possible in how we acquire, convert, and expand customers.
  • Shape the integrated growth plan — synthesizing what’s working across campaigns, paid media, digital, and product into a coherent, high-conviction strategy.
  • Partner deeply with the Director of Growth in R&D to connect marketing motion with product-led acquisition — so the handoff from sign-up to activated customer is as tight as possible.
  • Translate growth performance into clear, confident narratives for senior leadership — connecting sign-ups, ARR, and investment in a way that accelerates decision-making.
  • Spot what’s next before it shows up in the numbers — surfacing risks, emerging opportunities, and the bets worth making before the window closes.
  • Build and develop a team of growth experts who are sharp, fast, and genuinely motivated by the mission.
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