Senior Director, Activation Lead

Jazz Pharmaceuticals•US - Home-Based - PA, PA

4d•$224,000 - $336,000•Hybrid

About The Position

At Jazz, we are reimagining how we design and deliver more precise customer experiences, enabled by new technologies, modern ways of working, and high performing team behaviors. Through this work, we enable teams to better understand patients, caregivers, and HCPs, anticipate their needs across the enterprise, deliver timely and personalized engagement, and orchestrate seamless, end-to-end experiences as One Jazz. The Senior Director, Activation Lead helps translate franchise and functional priorities into clear plans and roadmaps for new global capabilities that will be developed and used across Jazz. Reporting to the SVP, Chief Customer Experience Officer, this role aligns cross-functional stakeholders on what matters most, what comes first, and how success will be defined for new capabilities. This role will also oversee Marketing Enablement to define and scale consistent marketing standards (e.g., brand planning, customer journeys), develop practical tools and playbooks to enable effective execution, and ensure voice of marketing is represented in leadership and cross-functional team forums and that best practices and learnings are continuously captured and scaled across teams. Responsible for leading a team of Activation Leads and Global Marketing Enablement Lead, the Senior Director partners with CX Operations and franchise leaders to ensure user needs inform global capability plans, and to guide a coordinated rollout. At Jazz, we believe that effective people leadership is essential to our success. Our people managers play a vital role in creating an environment where teams thrive and individuals reach their full potential. Jazz invests in people managers to equip them to drive performance, grow individuals, and create belonging.

Requirements

Broad understanding of CRM, omnichannel engagement, digital enablement platforms, analytics and insights, sufficient to guide teams on effective activation approaches without owning detailed solution design.
Proven ability to oversee teams translating user needs into activation strategies, ensuring consistency, scalability, and alignment with enterprise standards.
Experience setting activation frameworks, standards, and success criteria that guide how capabilities are rolled out, embedded, and sustained across organization.
Strong ability to interpret adoption, utilization, and impact data and use insights to steer activation priorities and course‑correct at a portfolio level.
Experience designing and operationalizing global marketing frameworks and assets to drive consistent execution across brands, markets and customer segments.
Proven ability to drive adoption of marketing practices at scale through structured governance, communities of practice, and feedback loops to continuously refine approaches.
Experience guiding teams through multi-function rollouts, including sequencing launches, managing change load, and balancing readiness across franchises and functions.
Solid working knowledge of capability operating models and agile delivery, with the ability to partner effectively with capability, CX, and technical leaders on activation timing and implications.
Experience leading and developing a high-performing team, including resource planning, performance management, and talent development to support evolving business needs.
Customer Journey Understanding – ability to see customer’s end-to-end experience clearly and use it on an ongoing basis for go to market strategic, tactical and measurement decisions, while anticipating needs across touchpoints. Make practical decisions that improve journey and outcomes.
Cross functional Matrix Collaboration – ability to work fluidly across teams and reporting lines respecting SME, coordinating shared work, ensuring progress even when accountability is distributed – supporting decisions with professional alignment and focus on collective success. Deeply understands and values unique capabilities and perspectives of diverse functions.
Delivering through Others- ability to achieve outcomes by empowering people, coordinating shared effort, and guiding progress without completing every task yourself.
Systems Thinking - The ability to understand how actions create upstream and downstream effects across the organization, seeing patterns and interdependencies to improve the whole ecosystem, not just individual parts.
Continuous Improvement — ability to regularly improve processes/capabilities through reflection and iteration, generates new options and approaches when constraints exist, growth mindset, challenges status quo
Bachelor’s degree in business, healthcare, technology, or related field.
15+ years of experience in marketing, omnichannel or activation within a pharmaceutical organization.
6-8 years of experience leading people, including managing and developing high-performing teams and driving accountability across functions.
Demonstrated experience leading teams that include Directors or equivalent roles, with accountability for team performance, development, and outcomes.
Strong track record of partnering with commercial, market access, medical and other cross-functional stakeholders and leadership to translate strategy into actionable marketing enablement assets
Proven ability to establish and institutionalize marketing standards and frameworks within complex, matrixed organizations
Experience operating as part of a leadership team, with demonstrated ability to influence global strategy, drive cross-functional alignment, and contribute to broader organizational leadership.

Nice To Haves

Advanced degree (MBA or relevant graduate degree) preferred.
Experience in pharmaceutical or healthcare industries preferred.
Experience working in rare disease or specialty brands, with strong understanding of unique stakeholder dynamics.

Responsibilities

Enable enterprise impact as the pivotal role that translates priorities into execution-ready plans, aligns stakeholders on trade-offs and sequencing, and ensures global capabilities deliver clear, measurable outcomes.
Lead, coach, and develop a team of four Activation Leads and the Global Marketing Enablement Lead, setting clear priorities, decision rights, and performance expectations.
Build activation and marketing enablement leadership across the team, including skills in stakeholder management, change leadership, and value realization.
Define and own the Activation strategy for global CX capabilities, ensuring consistent, scalable adoption across franchises and functions where appropriate.
Provide oversight around global marketing enablement efforts to define and codify marketing standards (e.g., brand planning, customer journeys, marketing skillsets), develop practical tools to enable execution, and support ongoing upskilling by partnering with Learning and Development for structured learning programs.
Ensure franchise and functional input is consistently synthesized and fed back into CX Operations and Global Capability Teams to inform roadmap evolution and delivery decisions.
Set clear expectations, standards, and guardrails for how global capabilities are introduced, embedded, and sustained in franchise ways of working.
Ensure activation and marketing enablement plans balance enterprise consistency with franchise‑specific needs, readiness, and change capacity.
Represent activation and marketing priorities, risks, and dependencies in cross-functional and leadership forums to drive alignment and informed decision‑making.
Establish and monitor adoption, utilization, and impact metrics, ensuring insights are used to refine activation and marketing enablement approaches and drive continuous improvement.
Partner with CX leadership team to ensure activation and marketing enablement priorities are integrated within broader functional strategies and initiatives.
Partner closely with CX Leads, Global Capability Teams, and Technical Leads to ensure activation considerations are incorporated early in discovery, design, and delivery planning.
Partner with Franchise Heads to align activation strategy to franchise priorities, ensuring global CX capabilities are effectively adopted and embedded into day‑to‑day ways of working.
Collaborate with training, communications, and field enablement teams to align activation efforts with broader enablement and change initiatives.
Lead and oversee marketing enablement efforts, ensuring alignment between activation strategy and global marketing standards, playbooks, and capability development efforts.
Act as a senior point of escalation for complex adoption, change, or readiness challenges impacting enterprise capability rollouts.