Senior Digital Product Manager

The Digital Stronghold

1d • Hybrid

About The Position

The Digital Stronghold is a modern commerce collective behind distinctive, high-performance brands including Taylor Stitch, The Tie Bar, Boston Scally, Pedal Mafia, and Glade. Together, our brands serve loyal communities across menswear, lifestyle, tailoring, and performance apparel. We’re looking for a Senior Digital Product Manager to own and evolve the digital product roadmap across our portfolio of Shopify-powered DTC brands. This is a hands-on product leadership role for someone who understands that great eCommerce sits at the intersection of brand, customer experience, technology, and commercial performance.

Requirements

• Shopify and DTC eCommerce experience is essential.
• 5+ years of digital product management experience in DTC eCommerce.
• Deep, hands-on experience with Shopify, ideally Shopify Plus and/or headless/Hydrogen.
• Proven experience managing Shopify eCommerce roadmaps, including themes, third-party apps, integrations, and checkout extensibility.
• A strong understanding of DTC growth levers — acquisition, conversion, retention, LTV, AOV, and repeat purchase.
• Experience working across technical, creative, commercial, and brand stakeholders.
• Strong analytical instincts and familiarity with tools such as GA4 and Hotjar.
• The confidence to work closely with engineers and understand technical architecture and trade-offs.
• Candidates must be physically based in the United States and legally authorized to work in the U.S.

Nice To Haves

• Experience with Liquid, Storefront API, or Hydrogen is a plus.
• A genuine interest in fashion, lifestyle, retail, and exceptional digital customer experiences.

Responsibilities

• Own and prioritize the digital product roadmap across multiple Shopify brand sites.
• Act as the internal Shopify subject-matter expert, with strong knowledge of Shopify Plus, headless/Hydrogen, Liquid, apps, APIs, and checkout extensibility.
• Translate business and brand objectives into compelling, measurable digital product initiatives.
• Partner closely with engineering, UX/UI, marketing, merchandising, analytics, and creative teams to bring ideas to life.
• Optimize customer journeys, conversion, AOV, engagement, retention, and overall site performance through data, experimentation, and continuous iteration.
• Lead discovery, requirements, prioritization, testing, and launch across a fast-moving multi-brand environment.
• Balance premium brand experiences with practical, performance-driven eCommerce decisions.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed