Senior Digital Product Analyst, Member Experience

Progyny, Inc.•New York, NY

1d•$95,000 - $110,000•Hybrid

About The Position

Progyny is seeking a Senior Digital Product Analyst to join our Member Experience team. This role will be responsible for measuring, analyzing, and optimizing member engagement across Progyny’s digital experiences, including the member portal, website, and mobile app. The ideal candidate is highly analytical, curious, and passionate about using data to improve digital experiences. You will partner closely with Product, UX, and Engineering teams to develop insights that drive engagement, adoption, retention, and satisfaction.

Requirements

Bachelor's degree in Analytics, Statistics, Computer Science, Economics, or a related field, or equivalent relevant experience, required.
5+ years of experience in digital analytics, product analytics, or web/app analytics
Experience working with digital engagement metrics across web and mobile platforms
Strong proficiency with analytics platforms such as Google Analytics (GA4), Adobe Analytics, Mixpanel, Amplitude, or similar tools
Advanced Excel and strong data visualization skills using tools such as Tableau, Looker, Power BI, or similar
Working knowledge of SQL and experience querying and combining large datasets preferred
Understanding of digital product funnels, customer journeys, retention analysis, and experimentation methodologies
Excellent communication skills with the ability to present insights to both technical and non-technical audiences
Strong attention to detail and passion for improving user experiences through data

Nice To Haves

Experience analyzing healthcare, benefits, or consumer digital experiences
Familiarity with mobile app analytics and attribution platforms
Experience working in Agile product environments
Understanding of HIPAA and data privacy best practices

Responsibilities

Own digital analytics reporting and insights for Progyny’s member portal, website, and mobile app
Monitor and analyze member engagement metrics, behavioral trends, conversion funnels, and user journeys
Develop dashboards and recurring reports to communicate KPIs and performance trends to stakeholders
Partner with Product and UX teams to define success metrics for new features and digital initiatives
Implement and maintain tracking plans, tagging strategies, and event instrumentation across digital platforms
Identify opportunities to improve member engagement, usability, and digital adoption through data-driven recommendations
Conduct A/B test analysis and support experimentation initiatives
Collaborate with Engineering and Product teams to ensure analytics data quality and integrity
Partner with Product and Data Engineering to ensure data availability in SQL/data warehouse environments
Monitor analytics health and resolve discrepancies in reporting
Support executive and operational reporting related to member digital experience performance

Benefits

Paid family and parental leave
Preconception, fertility and family building benefits (including egg freezing, IVF, and adoption support)
Family and pet care fund
Parents’ Employee Affiliation Group
Menopause and midlife care
Health, dental, vision and life insurance options for employees and family
Free in-person, virtual and text-based mental health and wellness support
Paid time off, including vacation, sick leave, personal days and summer flex time
Company equity
Bonus program
401(k) plan with company match
Access to on-demand legal and financial advice
Learning and development programs to help you grow professionally and a mentorship program
Company social events to include annual volunteer day and donation matching
Flex days (3 days a week in the office) and onsite meals and snacks for employees reporting into our NY office