Senior Digital Marketing Specialist (Campaign Management & Project Management)

Wolters KluwerTampa, FL
$71,300 - $124,500Hybrid

About The Position

TeamMate, a business unit of Wolters Kluwer, is seeking a detail-oriented Senior Digital Marketing Specialist to support the planning, coordination, execution, and optimization of integrated digital marketing campaigns. This role is focused on keeping digital campaigns moving from brief to launch, ensuring timelines, owners, assets, approvals, and reporting are clearly managed across teams. The ideal candidate is a proactive marketer with strong project management skills, digital campaign execution experience, and the ability to coordinate multiple workstreams across email, web, social, webinars, marketing automation, sales enablement, and reporting. This role will work closely with sales, product marketing, global marketing, creative, and external partners to deliver high-quality campaigns that support pipeline generation, customer engagement, and brand awareness. Wolters Kluwer TeamMate is a global leader in audit management, assurance and GRC software, serving customers in over 150 countries. TeamMate solutions help audit, risk, compliance, controls and GRC teams drive efficiency, insight, and value. This role will support content that educates the market, strengthens brand visibility, and helps differentiate our offerings across the governance, risk, compliance, and information security space.

Requirements

  • Degree in Marketing, Communications, Business, Project Management, or a related field
  • 5+ years of experience in digital marketing, campaign management, marketing operations, or marketing project coordination
  • Strong project management skills with the ability to manage multiple campaigns, deadlines, stakeholders, and competing priorities in a fast-paced environment
  • Hands-on experience supporting digital marketing campaigns across channels such as email, web, webinars, social media, paid media, and digital content
  • Experience creating project plans, timelines, status updates, campaign briefs, meeting notes, and post-campaign summaries
  • Comfortable coordinating cross-functional work across sales, product marketing, creative, digital, and regional or global marketing teams
  • Experience with marketing automation and CRM platforms, such as Eloqua and Salesforce, is preferred
  • Experience with project management tools, such as Monday.com, is required
  • Solid understanding of campaign performance metrics, including engagement, lead generation, conversion, and campaign ROI indicators
  • Strong written and verbal communication skills, with the ability to provide clear updates, document decisions, and move work forward through influence
  • High attention to detail, especially in campaign setup, asset quality checks, approvals, tracking links, naming conventions, and reporting inputs
  • Self-motivated, organized, collaborative, and comfortable working with remote and cross-functional teams
  • Experience in B2B software marketing optimal, and experience in audit, risk, compliance, or GRC is a plus

Nice To Haves

  • Experience with marketing automation and CRM platforms, such as Eloqua and Salesforce
  • Experience in audit, risk, compliance, or GRC

Responsibilities

  • Coordinate the day-to-day execution of integrated digital marketing campaigns, ensuring clear timelines, deliverables, owners, approvals, and launch requirements
  • Build and maintain campaign project plans, status trackers, and task lists to keep cross-functional teams aligned and accountable
  • Support campaign kickoff meetings, working sessions, and recurring status updates to clarify priorities, dependencies, decisions, risks, and next steps
  • Partner with demand generation, product marketing, sales, creative, and global marketing teams to develop campaign assets, including emails, landing pages, social posts, webinar materials, digital ads, and sales enablement content
  • Manage campaign workflows from brief through launch, including content handoffs, creative reviews, stakeholder feedback, quality checks, and final approvals
  • Support the execution of digital campaign tactics across marketing automation, CRM, website, webinar, and social platforms, ensuring messaging and timing are aligned across channels
  • Track campaign performance metrics, including engagement, lead generation, conversion, and pipeline-related indicators, and help prepare performance reports and optimization recommendations
  • Understand UTM tracking, campaign naming conventions, list requirements, asset links, and other operational details that support campaign measurement and reporting
  • Identify project risks, timeline conflicts, missing inputs, or blockers early and communicate options to keep campaigns on track
  • Maintain organized campaign documentation, including briefs, timelines, meeting notes, asset libraries, reporting summaries, and post-campaign learnings
  • Support process improvements, templates, checklists, and repeatable workflows that increase campaign efficiency, quality, and consistency
  • Assist with general marketing operations and administrative tasks that support campaign delivery and team effectiveness

Benefits

  • Medical, Dental, & Vision Plans
  • 401(k)
  • FSA/HSA
  • Commuter Benefits
  • Tuition Assistance Plan
  • Vacation and Sick Time
  • Paid Parental Leave
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