Senior Demand Planner
Wolverine Worldwide•Rockford, MI
•Hybrid
About The Position
The Senior Demand Planner will be responsible for developing and maintaining demand forecasts as part of the Integrated Business Planning cycle. This role will own material-level forecasting for assigned product categories across multiple distribution channels, partnering with cross-functional teams to align demand assumptions, identify risks and opportunities, and support forecast decisions. The Senior Demand Planner is expected to create a demand plan that supports Brand financial targets while driving accuracy, transparency, and continuous improvement in the planning process.
Requirements
- Bachelor’s degree in Supply Chain, Operations Research, Statistics, Economics, Data Science, Engineering, or a related quantitative field
- 4–6 years of experience in demand planning, forecasting, supply chain planning, or related analytical roles
- Solid understanding of statistical forecasting methods, including time-series analysis and regression-based approaches
- Strong Excel skills for large datasets, modeling, and validation
- Experience using demand planning or forecasting platforms (e.g., SAP IBP, Blue Yonder/JDA, Oracle Demantra, Kinaxis, or similar)
- Ability to analyze forecast performance, diagnose issues, and support improvements over time
Responsibilities
- Partner with Sales, Marketing, Finance, Supply Chain, and Operations to align on demand assumptions and forecast outcomes
- Support planning and S&OP / IBP processes by communicating forecast changes, risks, and demand drivers clearly and consistently
- Share demand insights and recommendations in a clear, structured, and data-driven manner
- Develop and maintain demand forecasts across multiple time horizons using statistical forecasting methods, market inputs, historical sales data, and order book analysis
- Test and refine forecasting approaches, including baseline demand modeling, seasonality analysis, and trend adjustment
- Monitor forecast accuracy and bias, investigate root causes of forecast error, and implement corrective actions
- Apply appropriate forecasting methodologies by product, customer, channel, or segment based on demand behavior
- Build, maintain, and enhance forecasting models within demand planning systems and analytical tools
- Translate statistical model outputs into operational forecasts aligned with planning and supply processes
- Document assumptions, methodologies, and limitations to support forecast transparency and repeatability
- Partner with technology and planning teams to improve forecasting tools, system parameters, and automation
- Incorporate qualitative inputs such as promotions, pricing actions, market dynamics, and product lifecycle events into forecasts
- Assess the impact of demand drivers and external signals on forecast performance and planning risk
- Provide scenario analysis and sensitivity views to help support decision-making under uncertainty
- Contribute to improvements in forecast accuracy, model effectiveness, and planning efficiency through ongoing analysis and learning
- Identify opportunities to standardize best practices, improve forecast governance, and reduce manual effort
- Provide subject matter expertise and support to planners and cross-functional partners on forecasting processes, tools, and assumptions
- Perform duties consistent with the Company’s AAP/EEO goals and policies.
- Perform other duties as required/assigned by manager.
Benefits
- flexible, hybrid work schedule, with three days in office and two days remote
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What This Job Offers
Job Type
Full-time
Career Level
Senior
