Senior Decision Scientist - Marketing & Ads Strategic Analytics

Best Buy•Richfield, MN

5d•Hybrid

About The Position

The Marketing & Ads Strategic Analytics team delivers advanced analytics, measurement, and decision support for Best Buy’s Marketing and Retail Media Network (RMN), with a focus on high‑impact, ad hoc analytics and customer insights that drive RMN growth and improve marketing and media effectiveness. As a Senior Decision Scientist, you independently lead complex analytical engagements, applying advanced techniques to ambiguous business questions while partnering closely with Ads Analytics, Integrated Marketing Measurement, Analytic Solutions, Data Science, and other Strategic Analytics teams to generate insights that influence investment, messaging, targeting, and measurement decisions and translate performance and customer data into clear, actionable outcomes. This role is hybrid, which means you will work some days at our corporate office in Richfield, Minnesota, and some days virtually from home or another non‑Best Buy location. The specific work arrangements vary by role and team. The recruiter or hiring manager will provide more details during the hiring process.

Requirements

5 or more years of experience in analytics, decision science, business, or a related field
5 or more years of experience applying advanced analytical and statistical techniques to complex business problems
2 or more years of supporting Marketing, Advertising, Media, or RMN‑related analytics
5 or more years of experience using SQL and analytical tools (Python/R)
Bachelor’s degree in a quantitative or business‑related field (e.g., Statistics, Economics, Engineering, Data Science, Marketing, Business)

Nice To Haves

2 or more years of experience in a corporate retail environment
Proven success leading ambiguous, ad hoc analytics that influence strategic decisions
Strong executive communication and storytelling skills
Demonstrated ability to partner cross‑functionally and influence without authority
Experience mentoring or providing analytical guidance to other team members
Master’s degree in a quantitative or analytical field

Responsibilities

Lead ambiguous RMN and marketing analytics engagements by proactively framing problems, translating loosely defined business questions into structured analytical strategies, and identifying high‑impact opportunities to improve media performance, customer targeting, and overall RMN growth.
Execute advanced statistical, causal, and exploratory analyses using SQL, Python, and R to synthesize customer, media, and performance data, identifying key drivers of RMN growth and opportunities to optimize marketing investment and messaging.
Translate complex analytics into executive‑ready, actionable insights and recommendations—confidently influencing Marketing and RMN decisions by serving as a trusted thought partner who helps operationalize data‑driven strategy and execution
Collaborate cross‑functionally with Analytics and Data Science partners to align methodologies and insights, mentor analysts to elevate rigor and storytelling, and apply customer and marketing expertise to connect analytics outputs to real‑world RMN and business decisions.