Senior Data Analyst

ZoomInfo Technologies LLCWaltham, MA
Hybrid

About The Position

ZoomInfo is seeking a Senior Data Analyst to drive our customer insights and competitive intelligence strategy, leading analyses that shape how we evolve our data products to meet customer needs and maintain market leadership. In this role, you'll become the expert on customer experience with our data product and ZoomInfo's competitive landscape. You'll design rigorous analyses (understanding complex problems, forming hypotheses, testing with data, and delivering well-backed recommendations) that translate customer feedback, market trends, and competitive movements into strategic priorities. This isn't about building dashboards or SQL reports. This is about strategic analysis that drives decision-making and ensures our data products continuously evolve to power GTM and agentic workflows for sales and marketing professionals. As a trusted advisor to Product, Engineering, and Data Leadership, you'll progressively own more of the customer insights strategy and lead larger strategic initiatives. This is a role with a significant growth runway for someone who wants to become the go-to expert on customer-driven data strategy and competitive positioning.

Requirements

  • Bachelor's degree in Business, Economics, Computer Science, Engineering, Mathematics, Statistics, or related quantitative field
  • 5+ years of experience in data analytics, customer analytics, product analytics or related strategic roles (these backgrounds are interchangeable)
  • Experience conducting customer analytics, market research, or competitive analysis that informed product or business strategy
  • Ability to design and execute rigorous analyses, solving ambiguous, multi-faceted business problems that required figuring out the approach and delivering well-backed recommendations that drive decisions
  • Strong programming skills in Python and SQL for data analysis and manipulation. You may use AI tools to accelerate coding, but should be capable of building technical proof-of-concepts or experimental tools independently
  • Demonstrated ability to work effectively with Product and/or Engineering teams, translating between analytical findings and strategic business needs
  • Excellent communication skills: able to build compelling narratives and explain strategic recommendations to diverse audiences
  • Self-directed with strong ownership mentality: you drive your work forward and know when to seek input

Nice To Haves

  • Experience with B2B data products, business intelligence platforms, or data-as-a-product companies
  • Experience with customer analytics, product analytics, or usage data analysis
  • Background in competitive intelligence or market research
  • Knowledge of GTM workflows, sales intelligence tools, or B2B go-to-market strategies
  • Experience creating strategic frameworks or conducting impact assessments
  • Track record of leading or co-leading cross-functional strategic initiatives

Responsibilities

  • Analyze customer behavior patterns, feedback data, and usage metrics to understand how customers experience our data and where opportunities for improvement exist in coverage, quality, and depth
  • Master ZoomInfo's competitive landscape: who our competitors are, what data they offer (company, person, and intelligence signals), how they're evolving, and where differentiation opportunities exist
  • Develop standardized frameworks for evaluating competitive threats such as data models backed by multiple sources that provide cadenced competitive intelligence
  • Create clear intelligence briefs, customer insights reports, and strategic recommendations that inform data product roadmaps
  • Build and maintain a customer feedback framework leveraging internal tools that track customer platform usage, unstructured data from customer feedback sources like call recordings, and other data assets to establish yourself as the go-to expert, especially for technical stakeholders with less customer and competitive knowledge
  • Influence prioritization conversations about data product roadmaps by bringing customer insights, competitive intelligence, and informed opinions on strategic direction
  • Translate customer pain points and emerging competitive trends into concrete data improvement opportunities and strategic recommendations
  • Identify and lead strategic opportunities for future-looking core data initiatives based on customer needs and competitive gaps—such as new data sources, expanded attributes, improved coverage, or new intelligence signals. These analyses may range from week-long investigations to month-long strategic projects
  • Combine customer analytics, competitive research, understanding of ZoomInfo's data pipelines, and business judgment to solve complex problems and drive buy-in for strategic initiatives
  • Collaborate with Engineering and Product to assess technical feasibility and shape solution approaches
  • Develop strong working relationships with Product, Engineering, Data Leadership, and fellow data analysts
  • Conduct impact analyses that quantify how core data product improvements affect coverage, accuracy, and depth, validating whether strategic initiatives deliver intended customer or competitive outcomes
  • Document your learning, approaches, and insights so customer and competitive knowledge is shared across the team
  • Serve as a strategic resource, helping bridge immediate customer or competitive needs with long-term data capabilities

Benefits

  • comprehensive benefits
  • holistic mind, body and lifestyle programs designed for overall well-being
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