Senior Creative (Remote)
About The Position
Fanatics is seeking a hybrid creative who can develop ideas and execute both copy and visuals. The Senior Creative takes briefs from concept through finished work across social, performance, CRM, display, out-of-home, and in-product channels. The work may range from developing a campaign platform to producing many variations of a successful ad. The role involves creating integrated campaigns and channel-specific content in a bold, authentic, magnetic brand voice. The Senior Creative collaborates with design, motion, production teams, external partners, and Legal and Compliance, and uses performance insights and testing to refine creative. The position supports campaigns across every state in which Fanatics operates. During the first 90 days, the hire will learn the brand and its players, work on live briefs, and present work across the business. Interview or onboarding may include in-person components; travel and participation requirements depend on the role and location and will be confirmed by the recruiter.
Requirements
- At least 5 years of experience in a creative role, as an art director with strong writing skills or a copywriter with strong visual skills.
- A portfolio showing concept-led work as well as high-volume executional work.
- A deep understanding of how visual elements, copy, and brand work together to create compelling advertising.
- A natural feel for culture, disruption, and what makes people stop scrolling.
- Ability to take feedback, sharpen ideas, and move quickly while retaining craft.
- Curiosity about AI image, video, and copy tools, and good judgment about when to use them.
Nice To Haves
- Experience in iGaming, sports betting, entertainment, or another regulated category.
- Experience writing for CRM and lifecycle.
Responsibilities
- Concept and execute integrated creative across paid social, digital, CRM, app, and brand campaigns.
- Write headlines, scripts, social copy, and in-product messaging in a bold, authentic, magnetic voice while staying on brand.
- Develop multiple creative routes per brief and present them with clear rationale.
- Iterate quickly using performance insights and treat testing as a creative tool.
- Work with design, motion, and production teams, as well as external partners, to bring ideas to life.
- Deliver creative across every state Fanatics operates in, working with Legal and Compliance on disclaimers and responsible gaming messaging.
Benefits
- Benefits information is available at https://benefitsatfanatics.com/.
- The posting references base salary and bonus in addition to full-time employment, but provides no specific bonus details.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
