Senior Creative Director

The University of MemphisMemphis, TN
$110,000 - $120,000

About The Position

The University of Memphis is seeking a visionary Senior Director, Creative to lead the creative expression of the university’s brand across all channels and audiences. This role is responsible for shaping, protecting and elevating the University of Memphis brand while translating our strategy into compelling storytelling, design, video and experiences that drive enrollment, reputation, and engagement. The Senior Director, Creative serves as the senior creative leader for the organization, guiding concept development, visual identity, messaging execution and creative quality across campaigns, digital platforms, video, experiential events, and integrated marketing initiatives. The role balances big idea thinking and leadership with hands-on creative direction to ensure work is strategically grounded and creatively unmatched.

Requirements

  • Visionary leadership
  • Expertise in creative expression of brand
  • Skill in compelling storytelling, design, and video production
  • Ability to drive enrollment, reputation, and engagement
  • Experience in guiding concept development and visual identity
  • Proficiency in messaging execution and creative quality control
  • Experience across campaigns, digital platforms, video, and experiential events
  • Ability to balance strategic thinking with hands-on creative direction

Responsibilities

  • Lead the creative expression of the university’s brand across all channels and audiences.
  • Shape, protect, and elevate the University of Memphis brand.
  • Translate strategy into compelling storytelling, design, video, and experiences.
  • Drive enrollment, reputation, and engagement through creative initiatives.
  • Serve as the senior creative leader for the organization.
  • Guide concept development, visual identity, messaging execution, and creative quality across campaigns, digital platforms, video, experiential events, and integrated marketing initiatives.
  • Balance big idea thinking and leadership with hands-on creative direction.
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