Senior Communications Advisor - Stakeholder Engagement

Blue Cross and Blue Shield of North CarolinaDurham, CA
$81,068 - $129,708Hybrid

About The Position

The Senior Communications Advisor, Stakeholder Engagement is a senior individual contributor role responsible for shaping, modernizing, and executing communications that support the full range of external stakeholder audiences within the Stakeholder Engagement function — including providers, regulators, brokers, agents, consultants, and employer groups. This role operates at the intersection of business strategy, reputation management, and stakeholder trust. It requires a communicator with strong judgment, comfort navigating ambiguity, and the ability to anticipate and shape how decisions are received across a diverse stakeholder landscape.

Requirements

  • Bachelor's degree or advanced degree (where required)
  • 5+ years of experience in related field. In lieu of degree, 7+ years of experience in related field.

Nice To Haves

  • Extensive experience in enterprise communications, stakeholder communications, or a closely related discipline.
  • Strong strategic instincts and the ability to operate independently with sound judgment.
  • Comfort working in a structure with high accountability and limited direction.
  • Ability to balance empathy for stakeholders with discipline around enterprise priorities.
  • High tolerance for ambiguity and an ability to drive clarity where it does not yet exist.

Responsibilities

  • Serve as a communications advisor across provider, regulator, broker, agent, consultant, and employer audiences, ensuring messaging supports enterprise priorities, affordability goals, and business credibility.
  • Develop forward‑looking communications strategies that prepare external stakeholders for policy, product, operational, and market changes.
  • Translate complex business decisions into clear, credible, and disciplined stakeholder communications that reduce confusion and friction, tailored to the needs of each audience.
  • Proactively shape the external environment to build trust across stakeholder audiences and protect enterprise reputation.
  • Anticipate areas of confusion, resistance, or risk among stakeholder groups and develop communications strategies to address them before issues escalate.
  • Work collaboratively with internal stakeholders including Legal, Compliance, Government Affairs, Provider Network and Sales, to ensure alignment and consistency.
  • Support the future of stakeholder communications by advancing more intentional, prioritized, and impact-focused approaches that strengthen engagement and deliver greater value.
  • Identify opportunities to enhance tools, channels, and processes, recommending ways to simplify, modernize, and optimize communications to better meet evolving stakeholder needs and expectations.
  • Operate effectively across Marketing, Sales Enablement, Business & Product Communications, and other Communications functions without direct reporting authority.
  • Influence outcomes through expertise, credibility, and sound judgment rather than positional power.
  • Ensure smooth handoffs and coordination across stakeholder audiences.
  • Showcase knowledge and experience of multiple communications disciplines (executive communications, public relations, internal communications) with demonstrated depth in more than one area.
  • Contribute to enterprise affordability communications as they relate to provider, regulator, broker, agent, consultant, and employer audiences.
  • Ensure all messaging is grounded in business reality, credible to each audience, and aligned with broader enterprise narratives.
  • Help connect system‑level affordability strategies to what external stakeholders need to understand and communicate confidently.

Benefits

  • Medical, dental, and vision coverage along with numerous health and wellness programs
  • Parental leave and support plus adoption and surrogacy assistance
  • Career development programs and tuition reimbursement for continued education
  • 401k match including an annual company contribution
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