Senior Business Intelligence Analyst
About The Position
Responsible for supporting the Credit Card Acquisition team’s Analytics & Segmentation function, delivering data driven insights that support profitable member growth. Contribute to acquisition intelligence efforts by supporting prescreen population development, segmentation enhancements, and test and learn initiatives, evaluating performance of solicited acquisition campaigns, and analyzing end‑to‑end acquisition funnels and long‑term profitability metrics such as lifetime value (LTV) to inform targeting, offer strategy, and portfolio outcomes. Deliver complex analytical work by synthesizing insights across prescreen activity, funnel performance, member behavior, and financial outcomes, translating analyses into clear, executive‑ready insights that support campaign strategy, product decisions, and long‑term growth priorities.
Requirements
- Senior Business Intelligence Analyst role requires supporting the Credit Card Acquisition team’s Analytics & Segmentation function
- Must deliver data driven insights that support profitable member growth
- Must contribute to acquisition intelligence efforts by supporting prescreen population development, segmentation enhancements, and test and learn initiatives
- Must evaluate performance of solicited acquisition campaigns
- Must analyze end‑to‑end acquisition funnels and long‑term profitability metrics such as lifetime value (LTV) to inform targeting, offer strategy, and portfolio outcomes
- Must deliver complex analytical work by synthesizing insights across prescreen activity, funnel performance, member behavior, and financial outcomes
- Must translate analyses into clear, executive‑ready insights that support campaign strategy, product decisions, and long‑term growth priorities
Responsibilities
- Supporting the Credit Card Acquisition team’s Analytics & Segmentation function
- Delivering data driven insights that support profitable member growth
- Supporting prescreen population development, segmentation enhancements, and test and learn initiatives
- Evaluating performance of solicited acquisition campaigns
- Analyzing end‑to‑end acquisition funnels and long‑term profitability metrics such as lifetime value (LTV) to inform targeting, offer strategy, and portfolio outcomes
- Synthesizing insights across prescreen activity, funnel performance, member behavior, and financial outcomes
- Translating analyses into clear, executive‑ready insights that support campaign strategy, product decisions, and long‑term growth priorities
Benefits
- Highly competitive pay
- Generous benefits and perks
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
