Senior Business Analyst, Go-To-Market Strategy

Dashlane • New York, NY

1d • $125,000 - $140,000 • Hybrid

About The Position

Dashlane is seeking a Senior Business Analyst, Go-To-Market Strategy to join their AI-forward analytics function within Finance. This role reports directly to the VP of Finance and will partner with leaders across Sales, Marketing, Partnerships, and Customer Experience. The primary focus is to act as a GTM Architect, building strategic intelligence engines to drive enterprise expansion. This is a high-ownership position on a small team where the individual will be instrumental in building reporting frameworks from the ground up. The role requires leveraging AI tools to drive efficiency and impact in analyzing GTM data and diagnosing the enterprise funnel.

Requirements

• 3–5+ years of experience in Investment Banking, Management Consulting, Strategic Finance, FP&A, RevOps analytics, or a highly analytical revenue role.
• Direct exposure to a B2B SaaS GTM motion with professional fluency in SaaS unit economics, pipeline metrics, conversion funnels, and retention.
• Advanced, practical proficiency in SQL (joins, aggregations, basic window functions) alongside strong financial modeling skills in Excel/Sheets.
• Active, day-to-day deployment of AI tools (such as LLMs, custom prompts, or automation platforms) to accelerate analytical cycles, with a proven ability to compress workflows.

Nice To Haves

• Cognitive skepticism — a deep ability to critically audit AI and model outputs, knowing when the machine or the data is wrong, and possessing the technical depth to fix it.
• A "diagnose before building" mindset — the ability to dive into messy, unstructured data environments to unpack the root causes of systemic GTM bottlenecks rather than waiting for pristine data.
• Calibrated confidence and stakeholder influence — a demonstrated ability to translate complex, data-heavy strategic conclusions into clear, actionable business narratives for senior executives, remaining open to feedback while standing firm on data-backed insights.
• High comfort operating at pace — an entrepreneurial self-starter who thrives with ambiguity and takes full end-to-end ownership on a small, fast-moving corporate team.

Responsibilities

• Build the source of truth: Automate the ingestion, reconciliation, and synthesis of GTM data across Salesforce, Vitally, Tableau, and Omni into a single, trusted view of the funnel that leadership can rely on.
• Orchestrate AI workflows: Design, deploy, and refine custom System Prompts and LLM workflows to compress analysis cycles, generate first-draft SQL, and handle complex qualitative data inputs.
• Diagnose the enterprise funnel: Analyze where our enterprise and SMB motions diverge, separate revenue signals from anecdote, and use AI-driven predictive modeling to isolate bottlenecks and drop-off points.
• Partner with executives: Serve as a strategic advisor to the VP of Finance, CMO, SVP Sales, SVP Partnerships, and SVP CX, preparing executive-ready analyses and confidently defending data-backed pivots during high-stakes strategic discussions.
• Support the Omnix GTM motion: Architect the metrics, reporting, and "North Star" indicators for our newest enterprise product, evaluating segment economics, attach rates, sales-cycle velocity, and expansion behavior.
• Audit and govern financial data: Navigate an imperfect data environment where stage definitions vary, independently investigating systems to resolve discrepancy and ensure the underlying strategic logic is flawless.

Benefits

• Equal Parental leave - regardless of gender, up to 20 weeks fully paid leave to take care of their new baby, within the first year of birth or adoption
• Mental health services through Spring Health and well-being days
• Mentorship program - select your mentor from our internal pool and continue your learning path!
• Comprehensive health coverage, including dependents
• Unlimited PTO
• Betterment 401(k) retirement plan
• Paid holidays and sick leave
• Donation matching program - give back to the community and support actions that lead to positive social impact under the historically marginalized communities. Every donation will be matched by Dashlane, up to $500 per year
• Weekly lunch in the office and monthly happy hour
• Team buildings & seasonal social events and many more

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed