Senior Brand Manager

Golden Pet Brands•Los Angeles, CA

3d•$128,000 - $160,000•Hybrid

About The Position

Creating a world where pets live longer, healthier lives, from their very first meal. Learn more about our brands. We’re Looking For A: Senior Brand Manager Location: Hybrid (El Segundo, CA and/or Burbank/North Hollywood, CA) What You’ll Be Doing: The Senior Brand Manager drives growth and strategy across scaled brands while sponsoring emerging brands. This role provides P&L ownership, executive-level guidance, and oversight of brand initiatives, ensuring alignment with revenue goals, customer engagement, and long-term brand value. The Senior Brand Manager also oversees talent, including veterinarians and celebrity partners and may manage an Assistant Brand Manager.

Requirements

Strategic brand management for new and scaled brands
P&L ownership and data-driven decision-making
Multi-channel marketing and campaign execution expertise
Talent and creative approval management
Product pipeline strategy and stage-gate execution
E-commerce, website merchandising, and optimization
Cross-functional leadership, mentorship, and project management
Bachelor's degree
7+ years

Responsibilities

Drive scaled and emerging brand strategy, set channel goals, and ensure alignment with business objectives.
Own P&L, set revenue targets, track performance, and recommend strategic adjustments.
Lead major brand initiatives, campaigns, product launches, and website strategies, coordinating cross-functional teams for seamless execution.
Oversee product pipeline strategy, stage-gate approvals, and launches, ensuring alignment with brand positioning and margin targets.
Serve as primary liaison for talent, managing approvals, contracts, shoots, and creative deliverables.
Approve brand content, messaging, architecture, and visual identity across channels to ensure consistency and quality.
Guide customer engagement strategies, optimizing onboarding, retention, loyalty, and subscription performance (CVR, AOV, LTV).
Mentor and manage Assistant Brand Managers, fostering team alignment, professional growth, and execution excellence.
Collaborate with retail, supply chain, CX, acquisition, PR, and social teams to maximize brand reach, awareness, and operational alignment.
Monitor KPIs, analyze performance trends, and provide actionable insights to drive brand growth.

Benefits

Comprehensive healthcare coverage – We cover 100% of premiums for medical, dental, and vision plans for employee-only plans.
Annual bonus
We match up to 3.5% of your 401k contributions, ensuring your retirement savings grow alongside your career.
6 paid sick and mental health days, an Employee Assistance Program, free weekly yoga and meditation classes, and additional mental health benefits, because we take a holistic approach to your well-being.
Invest in your future with our Employee Stock Ownership Plan, where company contributions fund your retirement plan with company stock. Learn more.
Reimbursements for a portion of personal cell phone and internet usage for eligible employees.
Professional development opportunities with mentorship, continuous learning programs, and performance-based pay increases, empowering you to progress and excel in your career.
Through our charity sponsorships, you can make a positive impact on communities worldwide. We’ve donated over $9 million to date.
Potential for quarterly KPI bonuses.
The base salary range is $128,000-$160,000, plus bonus potential.