Senior Associate Director, Undergraduate Admissions and Outreach

University of Southern California•Los Angeles, CA

6h•$81,330 - $114,507

About The Position

Senior Associate Director, Undergraduate Admissions and Outreach The University of Southern California Marshall School of Business seeks a self-motivated, high-energy admissions professional to serve as Senior Associate Director, Undergraduate Admissions & Outreach, with a functional emphasis on strategy, marketing, communications, and early outreach. As the university’s largest enrolled undergraduate degree program, Marshall advances its academic mission through the intentional enrollment of talented, engaged, and globally minded students. The Office of Undergraduate Admissions & Outreach serves as a strategic steward of Marshall’s undergraduate enrollment, integrating student-centered recruitment with data-informed enrollment management in close partnership with USC’s Enrollment Services Division. This senior role is designed for a deep generalist admissions leader who brings strong college counseling instincts, analytical judgment, and systems fluency, while coordinating marketing, communications, and early outreach initiatives that inform student decision-making and shape the entering class. About the Office The Marshall School of Business Office of Undergraduate Admissions & Outreach, in partnership with USC’s Enrollment Services Division, delivers comprehensive recruitment and outreach services for the Accounting and Business Administration degree programs. All formal admissions decisions are coordinated and communicated by USC’s Enrollment Services Division. Marshall receives more than 30,000 undergraduate inquiries and 16,000 applications annually, enrolling first-year and transfer students from diverse educational pathways. The office is recognized for its innovative, student-centered approach, including the launch of a Marshall Early Decision pilot, reflecting a commitment to transparency, access, and intentional enrollment planning. Position Overview The Senior Associate Director is a senior member of the Undergraduate Admissions & Outreach leadership team, contributing broadly across recruitment, outreach, and enrollment strategy while providing functional coordination of marketing, communications, and early outreach initiatives. The Senior Associate Director engages directly with prospective students, families, and counselors; supports recruitment across first-year, transfer, and continuing student populations, and participates in shared office coverage during peak cycles. The role is fully embedded within a generalist admissions model and works in close partnership with the Assistant Dean to shape recruitment strategy, enrollment priorities, and program-level initiatives aligned with Marshall’s academic mission. In collaboration with faculty leadership and USC Enrollment Services, the Senior Associate Director contributes to program-specific applicant evaluation, selection processes, and enrollment planning for Marshall-administered and specialized undergraduate programs. Marketing, communications, and program production are approached as strategic levers to inform student choice, strengthen yield, and align enrollment outcomes with Marshall’s academic priorities. The ideal candidate should possess sound judgment, adaptability, and a collaborative approach within a fast-paced, cycle-driven environment, as well as accountability for outcomes and a willingness to flex across responsibilities as institutional priorities evolve.

Requirements

Bachelor's degree required
3 years Minimum Field of Expertise: Lead or supervisory recruitment and admissions experience with knowledge of financial aid policies

Nice To Haves

Advanced degree preferred (e.g., higher education administration, business, education leadership, communications, public administration, STEM or a related field)
Experience in undergraduate admissions, enrollment management, college counseling, or related student-facing roles
Knowledge of FERPA, financial aid processes, and international student considerations
Demonstrated ability to use enrollment data, dashboards, and reporting to inform strategy and decision-making
Experience assessing recruitment and outreach initiatives through analysis and evaluation
Experience leading integrated, audience-segmented marketing and communication campaigns across the recruitment lifecycle
Ability to translate institutional priorities, enrollment insights, and student behavior data into cohesive campaign strategies
Proven experience overseeing external vendors, agencies, or consultants as strategic partners
Ability to manage complex, multi-stakeholder projects while balancing creativity, compliance, and budget stewardship
Experience with CRM and communication platforms such as Salesforce, Slate, and Marketing Cloud
Proficiency with digital tools, web platforms, survey applications, and presentation software
Program or project management experience in a cross-functional environment
Experience supervising and developing staff
Strong written, oral, and interpersonal communication skills

Responsibilities

Serve as a senior admissions generalist providing direct outreach, counseling, and recruitment services
Contribute to the planning, execution, and evaluation of integrated recruitment and outreach strategies
Coordinate segmented communication initiatives informed by data, audience insights, and student behavior trends
Translate enrollment data, inquiry patterns, and application outcomes into actionable insights and reporting
Coordinate marketing and communications initiatives, including external vendors and digital engagement tools
Support innovative recruitment and early outreach initiatives, including the Marshall Early Decision pilot
Contribute to applicant evaluation and enrollment planning for specialized Marshall programs
Supervise and mentor professional staff, volunteers and graduate assistants
Manage budgets and resources for assigned initiatives
Collaborate with USC Enrollment Services, faculty, and campus partners
Contribute to a collaborative, accountable team culture by sharing responsibility for office outcomes, adapting to shifting priorities, and supporting colleagues during peak recruitment cycles
Participate in seasonal travel and evening/weekend recruitment activities as required