Senior Associate, Client Experience

Adelphi Group • Atlanta, GA

4d • $59,000 - $65,000 • Hybrid

About The Position

Weber Shandwick is seeking a curious, creative, and collaborative Senior Associate to join our Brand practice. In this role, you will focus on executing multi-channel campaigns, robust media relations, experiential event activations, and earned-first storytelling for some of the world's most iconic retail, home, and consumer brands. You will be a vital engine for our account teams, driving projects forward from ideation to execution while helping bring to life the best in-culture ideas. Operating at the fast-paced intersection of consumer lifestyle, media, and pop culture, you will develop a deep understanding of our clients' business objectives to deliver high-impact results. This position will be based in our Atlanta office on a hybrid schedule.

Requirements

• 3–5 years of experience in communications or public relations, specifically with a background in consumer brand, retail, home/lifestyle or consumer PR , and/or event management.
• Proven experience assisting with event coordination, managing vendor relationships, and supporting on-site activations.
• A strong understanding of the consumer media landscape and an inherent sense of what makes a story "pop."
• Strong writing, editing, and proofreading skills, with the ability to translate brand priorities into clear, compelling narratives for broad audiences.
• Bachelor’s degree in a relevant field.
• A proven ability to collaborate seamlessly with colleagues, clients, and agency partners, bringing positive energy and serving as a highly reliable partner.
• A relentless drive to stay abreast of fast-evolving pop culture trends and lifestyle moments, combined with an intuitive understanding of what drives earned media and cultural traction.
• A self-starter mentality with the ability to anticipate needs before they arise, manage multiple projects under tight deadlines, and maintain a positive, solutions-oriented attitude.
• A strict commitment to delivering flawless, precise, and accurate work—whether it’s a client-facing strategy deck, a storytelling narrative, or a quick Teams message, or a minute-by-minute event run-of-show.
• Strong foundational skills in Microsoft Word, PowerPoint, and Excel.

Nice To Haves

• Experience with media databases and social tracking tools is a plus.

Responsibilities

• Proactively monitor the media landscape, build and maintain strong relationships with journalists, craft compelling pitches, and conduct outreach to reporters across consumer, lifestyle, and trade publications.
• Draft high-quality, earned-first storytelling materials, including press releases, pitch angles, messaging frameworks, client emails, and social media copy that people can't help but pay attention to.
• Actively participate in team brainstorms, bringing fresh, actionable, and culturally resonant ideas to the table to advance client priorities.
• Constantly observe what brands are doing in the space; synthesize cultural trends and competitor activity into digestible insights to inform and optimize client strategy.
• Support the logistics, vendor coordination, and on-the-ground execution of consumer-facing events, media mailers, and brand experiences, ensuring every physical detail aligns with the broader campaign strategy.
• Support account management by coordinating team and client meetings, developing detailed recap reports, and proactively managing and tracking deadlines to keep projects on track.

Benefits

• Equal Opportunity/Affirmative Action employer
• Recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level