Senior Associate Brand Manager - Cottonelle®

Kimberly-Clark • Chicago, IL

3d • $116,380 - $143,740 • Hybrid

About The Position

As the Senior Associate Brand Manager, you will lead key initiatives related to marketing planning and execution for the Cottonelle© Brand, as well as overall execution and results delivery for the Kimberly-Clark’s Family Care business unit. This role will report to the Senior Brand Manager, and key customers include brand, sector and business unit management, R&E, customer development, design, agency partners, and product supply teams.

Requirements

• Bachelor’s degree with an emphasis in marketing
• At least 3 years of previous business experience.
• Strong analytical, decision making, influence, and communication skills.
• Solid knowledge of PC based applications (Windows, Word, Excel, Power Point).
• Excellent communication and interpersonal skills.
• Passionate about driving brand growth by better meeting consumer needs.
• Must be self-driven, not deadline driven.
• Ability to pull insights from multiple sources and synthesize into a compelling story for change.
• Motivated by challenges and possessing a robust sense of curiosity.
• Able to lead and inspire cross functional teams to deliver strong innovation plans and business results in a way that builds a passionate team culture that not only holds each other accountable but also helps each other when necessary.

Nice To Haves

• MBA with an emphasis in Marketing
• Previous marketing experience at a Fortune 500 CPG company

Responsibilities

• Provide project and/or marketing leadership on key initiatives to help sustainably grow the brand's marketplace position (e.g. new product launches, pricing initiatives, etc.)
• Execute annual ABP and marketing plans that deliver financial objectives and aligns with brand strategies.
• Analyze consumer data, market share and sales reports to understand brand performance, product health and to track progress against marketing initiatives and return on investment analysis for marketing programs.
• Create compelling stories and make sound recommendations about the brand, competitive, category, customer, or consumer trends to enhance the brand’s equity and market performance.
• Work closely with strategic customer teams to build and implement distribution, packaging, shelving and merchandising strategies and growth plans.
• Using business acumen in conjunction with marketing competency to influence and lead projects cross-functionally.
• Identify and develop relevant consumer and/or shopper insights.
• Collaborate across categories to identify and proactively drive efficient brand building.
• Actively conduct both basic and in-depth analysis to identify problems, find trends, develop hypothesis, and drive the organization towards decisions to strengthen the brand’s plan.

Benefits

• medical, dental, and vision coverage options with no waiting periods or pre-existing condition restrictions.
• Access to an on-site fitness center, occupational health nurse, and allowances for high-quality safety equipment.
• Flexible Savings and spending accounts to maximize health care options and stretch dollars when caring for yourself or dependents.
• Diverse income protection insurance options to protect yourself and your family in case of illness, injury, or other unexpected events.
• Additional programs and support to continue your education, adopt a child, relocate, or even find temporary childcare.
• Eligibility for a target bonus and a comprehensive benefits suite, including our 401(k) and Profit Sharing plan.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior