Senior Art Director

OneMain Financial•Baltimore, MD
•$85,000 - $110,000•Hybrid

About The Position

OneMain Financial is seeking a hands-on Senior Art Director to develop clear, compelling, customer-focused creative across the OneMain brand. The role develops creative throughout the customer journey, from acquisition and originations through servicing and collections, and contributes to brand experiences across digital, print, motion and video. The Senior Art Director collaborates with creative directors, copywriters, designers, marketers and business stakeholders to turn business objectives and customer needs into strong creative ideas and polished execution. The role leads art direction and visual development for integrated campaigns and customer communications, creates cohesive visual systems across channels, and remains involved from initial concept through final production. It also supports the evolution of the OneMain brand and creative processes, using AI-enabled tools and emerging technologies while upholding brand standards and creative quality. The position is hybrid in Baltimore, Maryland, with an in-office schedule Tuesday, Wednesday and Thursday. The target base salary range is $85,000–$110,000; the role is also eligible for performance-based compensation.

Requirements

  • At least 5 years of professional art direction and design experience.
  • A portfolio demonstrating conceptual thinking, visual storytelling and polished execution across multiple channels.
  • Experience developing integrated campaigns, digital marketing, email and lifecycle communications.
  • Strong command of typography, layout, imagery, composition, visual hierarchy and brand systems.
  • Ability to develop distinct creative concepts, articulate the thinking behind them and carry an idea across a broader communication system.
  • Experience using generative AI and AI-enabled creative tools for concept development, visual exploration and production, with sound judgment around brand standards, quality and appropriate use.
  • Strong presentation, communication and collaboration skills, including the ability to simplify complex or regulated information.
  • Advanced proficiency in Adobe Creative Cloud and Figma.
  • Creative curiosity, attention to detail and ability to manage multiple priorities in a fast-paced environment.

Nice To Haves

  • Experience in motion design and video production.
  • Experience in agency and/or in-house environments.

Responsibilities

  • Lead art direction and visual development of integrated campaigns and customer communications across digital, print, motion and video.
  • Develop creative concepts and cohesive visual systems that work across channels and customer journey stages.
  • Remain hands-on from initial concept and design exploration through final execution and production.
  • Partner with copywriters, designers and creative directors to develop integrated messaging and design ideas.
  • Translate business objectives, customer insights and regulated information into clear, compelling creative.
  • Present creative recommendations and explain the strategic thinking behind the work.
  • Use AI-enabled creative tools and emerging technologies to expand creative exploration, accelerate production and improve ways of working while maintaining creative judgment and brand standards.
  • Partner with marketing, product, digital, compliance and legal teams to deliver effective, accurate and accessible communications.
  • Help evolve the OneMain brand and creative processes while maintaining consistency and a high standard of creative quality.

Benefits

  • Medical, prescription, dental, vision, hearing, accident, hospital indemnity and life insurance options.
  • 401(k) matching up to 4%.
  • Employee Stock Purchase Plan with a 10% share discount.
  • Tuition reimbursement.
  • Paid time off, including 15 vacation days per year, prorated based on start date.
  • Paid sick leave as determined by state or local ordinance, prorated based on start date.
  • 11 paid holidays, including 4 floating holidays, prorated based on start date.
  • Paid volunteer time of 3 days per year, prorated based on start date.
  • Competitive compensation program based on individual and company performance.
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