Senior Art Director - Experiential

160over90 • Atlanta, GA

8d • Hybrid

About The Position

160over90 is seeking a Senior Art Director with expertise in experiential design to create innovative and memorable cross-channel work. This role focuses on building buzzworthy experiential programs, with a deep understanding of the guest journey, programming, environment, and design integration. The ideal candidate is a conceptual and experiential creative athlete with a proven track record in hospitality-focused activations, spatial and environmental design, and live guest engagement. They should thrive in collaborative environments, share creative rationale through compelling storytelling, and champion an inclusive work culture. The position involves a hands-on role in delivering outstanding creative, ensuring design consistency, art directing from concept to execution, and working within client brand guidelines. The Senior Art Director will present creative ideas to leadership and stakeholders, collaborate with internal teams, stay current on marketing trends, and manage projects within timelines and budget parameters. Proficiency in Adobe Creative Suite, Slack, and Google Slides is required, along with the ability to give direction to other creatives and adapt to feedback.

Requirements

• 5-10 years of Art Direction experience within an ad agency or similar setting
• Degree in graphic/environmental design, marketing/communication design or similar field
• Expert level proficiency in InDesign, Photoshop, Illustrator, Adobe Creative Suite, Slack and Google Slides
• A keen understanding of user experience and environmental design (3-d skills a plus)
• Be fearless and not afraid to fail
• A natural curiosity for the unique, the buzz-worthy and the culturally relevant with a willingness to push forward brave, new ideas
• The optimism to think bigger, the curiosity to dig deeper, and the passion to do better
• The ability to adapt to new ideas, processes, and business problems with ease and enthusiasm
• A professional attitude and an openness to feedback that commands the respect of supervisors and colleagues
• An appreciation for the relationship between copy and visual elements (and great design in general)
• Eagle eye attention to detail
• Cross functional design and conceptual experience necessary
• A passionate desire to be a part of an agency built for marketing today
• A love of the data and results and the gamification of the creative to keep pushing for record breaking results in a campaign
• Strong work ethic
• Digital portfolio of drool-worthy advertising design, campaign concepts and relevant creative endeavors
• Ability to think strategically, conceptualize and see ideas through to polished execution
• Ability to work flexible hours, including some nights/weekends

Nice To Haves

• Motion design a plus
• We expect our Sr. Art Directors to understand that a product isn’t truly great unless the copy and the design support each other

Responsibilities

• Play a hands-on role in the delivery of outstanding creative and results, working collaboratively within a cross-disciplinary team and environment (creative teammates, strategists, media planners and account team) to ensure creative work is on-brand, works hard and stands out amongst the rest
• Ensure consistency and efficacy of design throughout all creative
• Art Direct creative from concept to end product with the ability to self-manage multiple projects and tight timelines
• Work within the client’s established brand guidelines
• Leverage talent for design and concepting to contribute to work that solve for consumer needs and business goals
• Successfully communicate creative ideas by confidently presenting your creative to leadership and stakeholders (and occasionally clients) by articulating and rationalizing creative decisions with strategic insights
• Collaborate with internal teams such as media, strategists, and creative leads to test a multitude of creative iterations and apply learnings to evolving best practices
• Stay consistently relevant and up-to-date on all marketing trends and culture in effort to bring fresh ideas, sharing with peers and the broader team
• Appraise and edit your own work
• Work closely with project managers and account teams across the life span of a project
• Bring to life ideas for new business pitches and existing clients across presentations and production
• Work effectively with all stakeholders to complete projects within timelines and budget parameters
• Give direction to creatives from leadership

Benefits

• The agency offers a full-service, channel-agnostic approach
• We are dedicated to building a diverse, inclusive, authentic workplace
• 160/90 is proud to be an equal opportunity employer that encourages applications from qualified, eligible candidates from all backgrounds and life experiences regardless of race, gender identity, disability, age, sexual orientation, religion, or belief.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: Associate degree