Senior Analyst, Direct Channels, Business Line of Credit
About The Position
American Express Global Commercial Services (GCS) offers powerful backing and financial support to business clients of all sizes. The GCS Small Business Marketing team strives to provide our customers with the world’s best customer experience every day to ensure that we are essential partners to our clients and win the full share of their business. The Customer Growth Marketing (CGM) team within GCS develops integrated marketing strategies across channels delivering customer value through meaningful interactions at every touch to drive high levels of product satisfaction and long-term engagement among our customers. As a Senior Analyst on the CGM Direct Channels - Lending team, you will lead and support execution and strategic projects for Business Line of Credit campaigns within the Email (EM) and Direct Mail (DM) channels. This person will be responsible for leading and executing critical, high-priority campaigns and will manage key growth initiatives that will enhance the customer experience. As a member of the team, you will have the opportunity to work alongside a high-performing team that is at the forefront of driving innovative and strategic marketing campaigns to our Small Business customers. This is a highly visible, fast paced, and dynamic role that demands an innovative approach to acquisition marketing, creative development, and testing. This is a terrific opportunity to drive growth for our business by expanding the relationships we have with our customers. This person should have a track record of delivering projects on time by mastering execution and influencing partners along the way. The Sr. Analyst will be in close collaboration with various partners across the business including Marketing, Product, Analytics, Risk, Technology and Finance. This position is ideal for someone with exceptional project management skills, a passion for developing and delivering customer first content, an acute attention to detail, and a vision for scaling channel strategy.
Requirements
- Exceptional project management skills
- Passion for developing and delivering customer first content
- Acute attention to detail
- Vision for scaling channel strategy
Responsibilities
- Lead and support execution and strategic projects for Business Line of Credit campaigns within the Email (EM) and Direct Mail (DM) channels.
- Lead and execute critical, high-priority campaigns.
- Manage key growth initiatives that will enhance the customer experience.
- Drive growth for the business by expanding relationships with customers.
- Deliver projects on time by mastering execution and influencing partners.
- Collaborate with various partners across the business including Marketing, Product, Analytics, Risk, Technology and Finance.
Benefits
- Competitive base salaries
- Bonus incentives
- 6% Company Match on retirement savings plan
- Free financial coaching and financial well-being support
- Comprehensive medical, dental, vision, life insurance, and disability benefits
- Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
- 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
- Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
- Free and confidential counseling support through our Healthy Minds program
- Career development and training opportunities
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
