Senior AI Design Lead, Storytelling & Concepting

Salesforce•San Francisco, CA

3d•Remote

About The Position

Salesforce is seeking a Senior AI Design Lead, Storytelling & Concepting to join their Global Creative team. This role sits at the intersection of creativity, storytelling, and emerging technology, focusing on transforming conceptual ideas into inspiring, tangible experiences. The position involves partnering with AI and Creative Technology leads to bring visions to life through motion, 3D environments, and prototypes, reimagining event experiences, advertising concepts, and executive pitches. Additionally, the role will explore opportunities to use AI to accelerate creative production, reduce repetitive work, and expand the volume and variety of brand-right creative. The ideal candidate is a meticulous craftsperson with an exceptional eye for animation, pacing, and narrative rhythm, understanding storytelling principles, cinematic language, and motion design systems. They should also be a self-starter, thriving in fast-paced, high-pressure environments and adapting to shifting priorities with limited direction.

Requirements

BA/BFA in Design, Art, or a related field (or equivalent experience)
12+ years of creative experience in-house or agency, ideally within a design-forward, brand-driven environment
Strong portfolio demonstrating conceptual design, storytelling, and execution across mediums (digital, motion, 3D, experiential)
Proficiency in creative AI tools and emerging design technologies, including Google Ultra (Gemini, NotebookLM, Veo3, Whisk, etc.), Adobe Firefly, Runway.ai, ElevenLabs, and Canva/Leonardo.ai (Figma AI plug-ins a plus); familiarity with Writer.ai, Midjourney, and other generative AI tools also a plus
Exceptional ability to translate creative vision into visual/motion outputs that resonate with both creatives and executives
Proven track record of rapid prototyping and creative problem-solving under tight timelines
Ability to work in fast-paced, high-pressure environments with shifting priorities
Thrives in ambiguous situations, working with little direction while maintaining high quality
Outstanding presentation and communication skills
Strong background in animation principles and cinematic storytelling techniques
Experience developing storyboards, scripts, and motion treatments to sell ideas before final execution
Knowledge of sound design and music integration to enhance narrative impact
Ability to adapt visual storytelling for different platforms and marketing initiatives

Responsibilities

Partner with creative and executive leaders to translate abstract ideas, strategic narratives, and early-stage concepts into compelling visual stories and experiences.
Rapidly prototype, animate, and visualize concepts for executive presentations, pitches, videos, campaigns, and high-profile internal moments.
Transform static ideas from Keynote, Figma, and concept art into motion, 3D environments, animatics, interactive prototypes, and other immersive formats.
Apply animation, cinematic language, pacing, sound, and narrative structure to simplify complex ideas and inspire executive audiences.
Partner with executives and Creative Leads to ensure visual storytelling strengthens the original concept, strategic message, and intended audience response.
Identify high-value opportunities to use AI to accelerate creative development, streamline production, reduce repetitive work, and expand the range of concepts teams can explore.
Design, prototype, and implement AI-enabled workflows that improve speed and scale while preserving creative quality, human judgment, and brand integrity.
Partner with creatives and creative technologists to build, test, and evolve the brand toolset — including character/mascot generation, iconography, photography, and motion.
Develop repeatable approaches for generating brand-right variations and production assets across formats, channels, audiences, and markets.
Partner with AI Leaders to experiment with tools like Runway, Gemini, Veo, Adobe Firefly, Midjourney, and ElevenLabs to evaluate their potential for creative concepting and production.
Partner with brand and creative leaders to establish guardrails ensuring AI-generated work meets visual identity, accessibility, quality, legal, and responsible-use standards.
Evaluate the effectiveness of AI-enabled workflows through measures like time saved, production capacity, creative variation, consistency, and output quality.
Stay current on emerging creative technologies and translate new capabilities into practical recommendations for the team.