Senior Agentic Performance Marketing Manager

Search Atlas•Traverse City, MI

6h•$44 - $50•Remote

About The Position

Search Atlas is hiring a remote Senior Agentic Performance Marketing Manager to own paid acquisition on Meta and Google, targeting trial CPA goals within monthly budget caps. The role combines media buying and analytics with building AI-agent workflows and running landing-page tests. The manager will use performance data to inform creative briefs, work with design and development on paid landing pages and funnel conversion-rate optimization, and establish reliable tracking and unit-economics measurement from first click through activation. The role also includes launching advertising for new products with no historical performance data across self-serve and sales-led funnels. The expected weekly split is about half media buying and analytics, with the remainder divided between building agents and running landing-page tests. The position is remote and open internationally, with working hours aligned to EST. Search Atlas describes a fast-changing, high-expectation environment with substantial ownership, frequent use of AI across functions, and work on an evolving product and new marketing category. Compensation is $44–$50 USD per hour. Benefits include 15 days of PTO and paid Christmas Day and New Year's Day.

Requirements

At least 5 years of hands-on media buying on Meta and Google, managing $100K or more per month.
Deep expertise in Meta advertising, including ad effectiveness, campaign structure, and scaling winning concepts.
Agency-side experience.
SaaS or B2B experience with free-trial or book-a-demo funnels.
Have built personal automation using LLMs, APIs, scripts, n8n, Zapier, or similar tools and use it weekly for advertising tasks such as performance checks, budget changes, or reporting; be able to explain how it works.
Strong skills with GA4, PostHog, advertising-platform reporting, and spreadsheets.
A track record of landing-page and creative testing that reduced CPA.

Nice To Haves

SQL.
LinkedIn advertising.
Experience launching sales-led or book-a-demo funnels.
HubSpot and Stripe experience.

Responsibilities

Own paid acquisition on Meta and Google against a trial CPA target, including campaign structure, bidding, budgets, and pacing within monthly caps.
Build agent workflows that check performance daily, shift budget from underperforming campaigns to winners, cross-check reporting across models, and document how workflows operate.
Turn performance data into briefs for creative strategists who build ads.
Work with design and development on paid landing pages and funnel conversion-rate optimization, ensuring landing pages match ads and tests aim to improve CPA.
Establish trustworthy tracking from first click to activation and measure unit economics, including CAC, payback, and LTV, for new product launches.
Launch ads for new products without historical performance data across self-serve and sales-led funnels.
Conduct media buying and analytics, build agents, and run landing-page tests.