Senior Activations Associate

Rocket Companies•Detroit, MI

20h•Onsite

About The Position

Bedrock is an award-winning real estate developer focused on comprehensive city building initiatives in Detroit and Cleveland. Its work includes creating iconic cityscapes, rehabilitating historic properties, and making space for the community—all with the philosophy to operate for more than profit. Since 2011, Bedrock has invested and committed more than $7.5 billion to develop and restore more than 140 properties, totaling over 21 million square feet of office, retail, residential, hospitality, industrial, data centers and parking. In 2024, Bedrock was named one of the world’s Most Innovative Companies by Fast Company. For additional information about Bedrock, please visit bedrockdetroit.com or connect with us on Facebook, Instagram, LinkedIn and X. POSITION SUMMARY Under the direction of the Senior Activations Manager, the Senior Activations Associate leads the planning, coordination, and execution of public-facing activations, experiential programming, and events across Bedrock communities. This role serves as a project lead responsible for activation logistics, stakeholder coordination, budgeting, permitting, vendor management, and operational execution while contributing to annual activation planning and team objectives

Requirements

Bachelor's degree in Experiential Marketing, Event Management, Hospitality, Marketing, Communications, Project Management, or a related field, or an equivalent combination of education and experience.
3+ years of professional experience in experiential marketing, event management, activations, placemaking, hospitality, community programming, project coordination, or a related field.
Experience managing multiple concurrent projects, timelines, and deliverables.
Experience coordinating vendors, contracts, budgets, and event logistics.
Willingness and flexibility to work evenings, weekends, and extended hours as required by activation and event schedules.
Ability to travel to Cleveland and other locations as needed.
Valid Michigan driver's license, if required for business travel.

Nice To Haves

Communication: Effectively communicates information clearly and professionally, adapts messaging to the audience, and builds positive working relationships with residents, guests, and team members.
Planning & Organization: Manages time and priorities effectively, adapts to changing needs, and executes tasks with attention to detail and accuracy.
Problem Solving: Identifies and addresses routine issues using sound judgment, collaborates with others as needed, and escalates more complex situations appropriately.
Culture & Ethics: Demonstrates integrity, professionalism, and respect in all interactions, contributing to a positive and inclusive environment aligned with organizational values.
Technical Skills: Demonstrates the skills and knowledge needed to perform role responsibilities effectively and collaborates with others to support team and organizational goals.
Leadership & Accountability: Demonstrates accountability by setting and meeting expectations, taking ownership of responsibilities, building positive relationships, modeling organizational values, and adapting effectively to change.

Responsibilities

Lead the development and execution of public-facing activations and experiential programming across Bedrock properties.
Lead activation logistics and on-site operations to support successful event execution.
Contribute to the development and implementation of annual activation strategies, programming plans, and project objectives.
Develop project scopes, timelines, budgets, and execution plans in collaboration with internal stakeholders.
Manage stakeholder meetings and working groups to support project alignment, communication, and timely completion of deliverables.
Track, monitor, and report on project progress, milestones, risks, and outcomes.
Manage project budgets, contracts, invoicing, and billing activities.
Coordinate permitting and regulatory requirements necessary for activations and events.
Cultivate and maintain relationships with internal stakeholders, community partners, vendors, and external organizations.
Lead project closeout activities, ensuring documentation, reporting, and records are accurately completed and maintained.
Research industry trends and recommend programming concepts and activation opportunities.
Support broader Experience Team initiatives and provide assistance to team members, tenants, and stakeholders as needed.
Perform other duties as assigned.