Senior Account Executive, Strategic Communications - Talent

Full PictureWest Hollywood, CA
Hybrid

About The Position

Full Picture is a collective of entrepreneurial-minded, cross-industry experts who dream big, connect the dots in unexpected ways, and consistently deliver legacy-defining initiatives for our clients. Through our four divisions - Executive + Brand Strategy, Production, and Strategic Communications - we forecast trends, identify key moments, and capture the public's interest to bring our clients' ideas to life.

Requirements

  • Ability to think both strategically and creatively as well as connect the dots
  • Effective organizational and project management skills
  • Excellent verbal, written, presentation, organizational and follow-up skills a must
  • Ability to write interesting, creative, and effective profile pitches
  • Possess strong interpersonal skills
  • Able to work in a team environment- someone who is an enthusiastic team player and has the ability to get along with others
  • Networking with media, PR professionals and industry events, a must
  • Natural affinity for client service and experience working with a variety of client types and personalities
  • Skilled and comfortable presenting to clients in both formal and informal settings
  • Able to work well and remain both calm and solution-oriented under pressure, i.e. multiple deadlines and tight turnaround schedules
  • Polished, professional, mature demeanor
  • 5-6 years of PR experience working with talent/individuals
  • At least 3 years of experience managing others
  • 4-year college degree
  • Hands-on experience writing clear, interesting, effective press releases, media alerts, press pitches, and other materials
  • Established relationships with long lead, short lead and online editors in entertainment, beauty, fashion and lifestyle sectors
  • Established relationships with beauty, fashion and entertainment brands
  • Strong and current understanding of social media platforms and an ability to increase personal brand awareness and generate press through this landscape
  • Proven ability to work well under pressure with tight deadlines
  • Possess knowledge of the corporate business media industry as well as popular culture
  • Establish and maintain effective working relationships with clients and media representatives and maximize these relationships to develop new business opportunities
  • Effective client communication

Nice To Haves

  • Agency experience desired, but not required

Responsibilities

  • Lead and manage selected accounts with guidance and direction from the division head
  • Serve as day-to-day internal lead and external contact for selected accounts
  • Oversee workflow, deadlines, budgets, and resources (both team and dollars) for selected accounts
  • Establish and maintain effective working relationships with clients and media representatives
  • Assign, supervise, mentor and manage the activities of an Account Coordinator and Account Executive
  • Generate strategic communication plans for selected accounts with an eye to developing smart, fresh and buzz-worthy ideas
  • Organize and lead brainstorm/ideation sessions with internal team members
  • Keep Division head apprised of account status including big ideas, issues and opportunities
  • Be alert to opportunities for additional assignments from current clients, and look for ways for Full Picture to become more essential to their roster of external partners
  • Pitch and secure media coverage across print, digital, broadcast, podcasts, and emerging platforms
  • Coordinate and cover clients at press junkets, red carpets, premieres, appearances and media tours
  • Prepare clients for interviews and public appearances through media training, briefing materials, and messaging
  • Manage multiple accounts simultaneously while ensuring exceptional client service and meeting deadlines
  • Participate as required in new business pitch submissions and meetings
  • Manage and lead day-to-day for some of the agency’s top clients
  • Conceptualize and execute strategic communication plans across clients
  • Able to lead, encourage, mentor, and develop junior staff members
  • Create and implement proactive and targeted press campaigns

Benefits

  • Comprehensive medical benefits including health, dental and vision coverage
  • Remote-friendly, hybrid work model with offices in New York and LA
  • PTO plan that varies by level and tenure
  • Designated days off for mental health and wellness
  • 401(K) plan
  • Quarterly Company outings and team activities designed to promote knowledge and connectivity
  • Full Picture University (FPU) and CEO master classes to fuel professional growth and development
  • Mentorship from seasoned industry experts
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