KSL Sports Partnerships Senior Account Executive

Bonneville InternationalSalt Lake City, UT
Hybrid

About The Position

KSL is seeking a Senior Sports Partnership Sales Executive, a driven and experienced individual focused on growing sports advertising revenue across KSL's comprehensive sports media assets. This role is dedicated to the sports vertical, offering the autonomy to prospect, pitch, and close deals with C-suite decision-makers while fostering partnerships with professional, collegiate, and high school sports organizations. The ideal candidate is a seasoned seller with a deep understanding of the sports landscape, a passion for new business development, and the ability to create integrated, multi-platform proposals that deliver measurable results for clients and sustainable revenue for KSL. This is a hybrid role requiring occasional on-site work in Salt Lake City, with specific schedules determined by business needs.

Requirements

  • Minimum 5 years of media sales experience, with a demonstrated track record in sports-related advertising or sponsorship sales.
  • Proven success as a new-business hunter with a history of meeting or exceeding revenue targets.
  • Experience selling to and presenting at the C-suite / senior executive level.
  • Ability to develop and sell integrated, multi-platform campaigns across TV, radio, digital, and social.
  • Strong understanding of the professional, collegiate, and/or high school sports ecosystem.
  • Proficiency in Microsoft PowerPoint, Excel, and core business productivity tools.
  • Working knowledge of AI-powered tools and a willingness to leverage emerging technology.
  • Excellent presentation, negotiation, and consultative selling skills.
  • Self-starter mentality — organized, accountable, and able to manage time and priorities independently in a hybrid work environment.

Nice To Haves

  • Bachelor's degree in Business, Marketing, Communications, Sports Management, or a related field (equivalent professional experience will be considered).
  • Experience in corporate partnership sales with professional or collegiate sports properties.
  • Established relationships with advertisers, agencies, and sports organizations in the Utah / Intermountain West market.
  • Familiarity with broadcast traffic and CRM systems (e.g., Wide Orbit, Salesforce).
  • Experience with event activations and on-site sponsorship fulfillment.

Responsibilities

  • Serve as the primary new-business hunter for KSL's sports sales vertical, consistently building and managing a robust sales pipeline.
  • Prospect, qualify, pitch, and close new advertising and sponsorship partnerships, focusing on C-suite and senior-level decision-makers.
  • Develop and exceed individual revenue targets through strategic, consultative selling.
  • Identify and pursue partnership opportunities with professional sports teams/leagues, collegiate athletic programs, and high school sports organizations.
  • Create customized, integrated multi-platform proposals combining TV, radio, digital, podcast, and social assets.
  • Structure sponsorship and advertising programs that deliver ROI for clients while maximizing KSL sports revenue.
  • Develop season-long and annual partnership frameworks to build long-term client relationships and recurring revenue streams.
  • Stay current on sports media trends, including streaming, digital measurement, and emerging ad formats, to offer innovative solutions.
  • Manage the full sales cycle from initial outreach through contract execution and campaign launch.
  • Deliver polished, data-driven presentations and proposals to clients and agencies.
  • Collaborate with KSL's marketing, production, digital, and creative teams for flawless campaign execution and partner satisfaction.
  • Represent KSL at games, sporting events, and on-site activations to support partnerships and strengthen client relationships.
  • Maintain accurate pipeline reporting and revenue forecasting for the sports vertical.
  • Provide regular updates to the Director of Sales on pipeline health, competitive activity, and market opportunities.
  • Track and analyze competitive sports media offerings to inform pricing and positioning.

Benefits

  • Robust, affordable medical, dental and vision coverage with no wait period for enrollment
  • Paid leave for new parents under our Medical Maternity and Parental Leave policies
  • Opportunities to apply for tuition reimbursement
  • Paid time off for vacation and sick leave in addition to paid company holidays
  • 401(k) with Company match, fully vested from day one
  • Paid time off for volunteering
  • Employer-funded retirement account, fully vested from day one
  • Employee Assistance Program (EAP) services
  • Access to an entire team of free financial planners
  • Matches on contributions to charitable organizations after one year of service
  • Continuous growth and development opportunities
  • Dynamic team culture that values teamwork, having fun, and collaboration
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