Send Network Communications Strategist

North American Mission Board•Alpharetta, GA

About The Position

The Send Network Communications Strategist serves on NAMB’s Resources and Marketing team, which supports ministry partners through ongoing vision, planning, and implementation of marketing and communications. The role leads, designs, and carries out a coordinated marketing and communications effort promoting Send Network initiatives, events, resources, mobilization opportunities, and campaigns. The strategist partners closely with Send Network leaders and field teams, guides a multidisciplinary marketing team, and helps establish Send Network as the premier church planting network in North America. All NAMB staff positions are considered ministerial in nature because of the organization’s purpose and mission.

Requirements

Bachelor’s degree or equivalent, with five or more years of experience and/or training in marketing strategy and leadership, or an equivalent combination of education and experience.
Ability to plan strategic marketing and communications and integrate messaging, tactics, and creative direction.
Strong leadership ability, including guiding a multidisciplinary team, contractors, and outside agencies.
Skill in building consensus and aligning stakeholders with executive-level strategic direction.
Ability to manage multiple tasks and projects, meet high-pressure deadlines, and adapt to changing priorities in a complex matrix organization.
Sound judgment in advising executives and handling sensitive issues, with discretion and confidentiality.
Ability to assess results and report them clearly to leadership.
Servant leadership and the ability to relate well to people across levels, ages, races, denominational affiliations, and genders, while offering praise, encouragement, and recognition when merited.
Responsible budget management and high ethical standards of fiscal control.
Commitment to NAMB’s mission and a calling to ministry.

Nice To Haves

Experience in brand management, event presence, and sponsorship strategy.

Responsibilities

Lead the relationship between the Marketing and Resources team and Send Network executive leaders, directors, and field teams, shaping expectations and maintaining high-quality service.
Direct communications strategy in alignment with Send Network’s vision, mission, and goals.
Assess and report results to Send Network leadership and the NAMB executive team, offering expert advice and counsel.
Work with stakeholders to conceptualize, build, and oversee multifaceted communications plans.
Integrate messaging, tactics, and creative direction, leading and collaborating across a multidisciplinary marketing team and enterprise systems to achieve strategic goals.
Ensure targeted, consistent messaging across diverse channels and audiences to raise brand awareness, affinity, and engagement.
Coordinate with the Vice President of Marketing and Resources, the Strategic Communications Director, and other Marketing and Resources leaders to align projects with strategic goals.
Balance competing interests and meet high-pressure deadlines by building consensus and aligning work with executive-level strategic direction.
Synchronize communications across the organization in collaboration with the NAMB Communications Strategist, Strategic Communications Director, and others.
Direct the day-to-day work of a contractor and a Hispanic marketing agency executing initiatives for Send Network Español.
Advise executive leadership and manage responses to sensitive issues and public controversies in consultation with relevant communications and public relations leaders.
Manage brand presence and calls to action at ministry events in support of communications strategy and ministry partners’ goals.
Identify, direct, and manage brand sponsorships to leverage their potential.
Follow organizational policies and applicable laws.
Train NAMB staff on processes.
Address complaints and resolve problems while maintaining confidentiality with sensitive data.
Develop and implement strategies and tactics to meet expected results.
Plan and run effective meetings that foster unity and common goals.
Adhere to budget limits and maintain high ethical standards of fiscal control.